undamentalytics Newsletter

Herrera George: insider trades

Director at Travel & Leisure Co. No open-market purchases and 55 sales not made under a pre-set plan, reported from March 10, 2011 to June 17, 2026.

What happened after Herrera George’s sales?

After their sales, the shares moved +2.4% against the index over 12 months on average (a negative figure means selling was the right call); 58% trailed it.

With 296 insiders tested, some will look skilled or unskilled by chance alone: when we replaced each insider’s stocks with random companies bought on the same days, about 5.7 cleared the bar ahead and 23.3 behind. One record on its own proves little.

Trade by trade

Herrera George: trades against the S&P 500 afterwards
MeasuredTrades countedAverage vs S&P 500MedianWent the right wayYearst-statisticp-valueEvidence
Purchases, 3 months after the report 0 — — — — — — Not enough years
Purchases, 6 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the trade 0 — — — — — — Not enough years
Sales, 3 months after the report 55 −1.1% +0.3% 47% 14 −0.32 0.75 No reliable evidence
Sales, 12 months after the report 52 +2.4% −3.4% 58% 13 0.96 0.36 No reliable evidence
Sales, 12 months after the trade 52 +2.1% −2.6% 58% 13 0.92 0.37 No reliable evidence

“Average vs S&P 500” is the stock’s return including dividends minus the index’s over the same dates, from the close on the first trading day after the report, or from the close on the trade date. Only windows that have finished are counted. For sales, a negative figure means the stock lagged after it was sold, so selling was the right call (green). “Went the right way” is the share of purchases that beat the index, or of sales that trailed it. The t-statistic uses one average per year of reports, because one person’s trades bunch into the same stock and weeks, and needs trades in at least four different years; the p-value comes from the t distribution with that number of years (with four years, a t of 2 has p = 0.14). “Some evidence” means p under 5%, “strong evidence” p under 1% over at least six years.

Companies traded

CompanyTitle on the latest filingPurchasesSalesFirst reportLatest report
Travel & Leisure Co. TNL —055March 10, 2011June 17, 2026

Trades and what followed

Moves are against the S&P 500; green means the trade went the insider’s way.

ReportedTradedCompanyTradeValue3 months after report12 months after report12 months after trade
June 17, 2026June 16, 2026 TNL Sale $37,580 −19.2%not yetnot yet
March 18, 2026March 17, 2026 TNL Sale $208,465 −2.9%not yetnot yet
November 26, 2025November 25, 2025 TNL Sale $38,113 +9.7%not yetnot yet
August 13, 2025August 12, 2025 TNL Sale $133,056 +1.2%+4.4%+5.5%
March 20, 2025March 18, 2025 TNL Sale $296,525 −0.7%+38.3%+36.2%
September 18, 2024September 17, 2024 TNL Sale $93,159 +11.5%+25.9%+29.5%
March 18, 2024March 15, 2024 TNL Sale $134,585 −9.0%−3.9%−0.8%
November 16, 2023November 16, 2023 TNL Sale $37,535 +7.4%+14.6%+17.7%
September 18, 2023September 18, 2023 TNL Sale $31,767 +0.3%−7.6%−10.2%
May 24, 2023May 24, 2023 TNL Sale $32,355 +1.1%−6.3%−5.5%
March 20, 2023March 17, 2023 TNL Sale $77,650 −5.1%−6.6%−5.2%
March 8, 2023March 6, 2023 TNL Sale $34,207 −9.2%−16.4%−16.1%
December 15, 2022December 13, 2022 TNL Sale $34,028 +3.8%−10.5%−6.6%
August 12, 2022August 11, 2022 TNL Sale $97,612 −7.3%−15.2%−13.7%
March 22, 2022March 18, 2022 TNL Sale $128,056 −16.6%−24.7%−21.5%
March 3, 2022December 17, 2021 TNL Sale $29,853 +4.5%−8.5%−8.5%
September 15, 2021September 14, 2021 TNL Sale $36,762 −17.1%−12.5%−13.5%
August 18, 2021August 18, 2021 TNL Sale $33,150 +6.1%−0.2%−2.4%
June 21, 2021June 17, 2021 TNL Sale $36,090 −10.5%−22.6%−21.2%
May 28, 2021May 27, 2021 TNL Sale $39,600 −24.7%−19.9%−20.0%
March 12, 2021March 10, 2021 TNL Sale $135,197 −10.9%−22.5%−26.6%
September 18, 2020September 16, 2020 TNL Sale $96,640 +27.5%+48.6%+33.4%
June 17, 2020June 16, 2020 TNL Sale $65,180 +2.7%+59.8%+59.4%
December 16, 2019December 13, 2019 TNL Sale $35,400 −40.6%−26.7%−27.9%
September 12, 2019September 11, 2019 TNL Sale $92,725 −1.2%−39.3%−44.9%
June 5, 2019June 4, 2019 TNL Sale $31,128 +6.1%−19.8%−23.4%
March 20, 2019March 18, 2019 TNL Sale $30,046 +1.3%−32.4%−27.3%
August 22, 2016August 19, 2016 TNL Sale $33,202 +1.7%+26.8%+24.9%
June 2, 2016June 1, 2016 TNL Sale $30,771 +1.6%+36.5%+38.3%
March 3, 2016March 3, 2016 TNL Sale $94,789 −15.4%−9.8%−9.8%
February 17, 2016February 16, 2016 TNL Sale $34,632 −8.1%+3.6%−0.4%
November 24, 2015November 23, 2015 TNL Sale $31,506 +2.8%−7.7%−8.9%
August 25, 2015August 24, 2015 TNL Sale $28,659 −7.6%−18.1%−18.9%
June 4, 2015June 3, 2015 TNL Sale $32,771 −1.8%−20.5%−19.5%
March 10, 2015March 9, 2015 TNL Sale $88,889 −7.7%−14.6%−13.6%
February 20, 2015February 18, 2015 TNL Sale $33,990 −6.3%−14.9%−16.5%
November 13, 2014November 11, 2014 TNL Sale $34,372 +11.6%−3.6%0.0%
August 26, 2014August 26, 2014 TNL Sale $41,310 −1.7%−3.7%−3.5%
August 14, 2014August 13, 2014 TNL Sale $39,445 −3.2%−6.0%−5.3%
June 18, 2014June 17, 2014 TNL Sale $14,530 +7.8%+5.3%+7.6%
May 22, 2014May 21, 2014 TNL Sale $28,640 +6.0%+7.0%+8.3%
February 26, 2014February 24, 2014 TNL Sale $33,488 −2.9%+12.1%+15.0%
November 4, 2013November 1, 2013 TNL Sale $32,977 +7.3%−0.3%+1.5%
August 26, 2013August 23, 2013 TNL Sale $32,539 +9.7%+14.4%+12.8%
May 30, 2013May 28, 2013 TNL Sale $32,534 +2.0%+10.8%+3.5%
March 20, 2013March 18, 2013 TNL Sale $26,069 −12.6%−2.7%−2.8%
March 1, 2013February 28, 2013 TNL Sale $33,253 −11.0%+0.6%−2.1%
December 5, 2012December 3, 2012 TNL Sale $32,177 +16.2%+18.5%+16.9%
September 7, 2012September 6, 2012 TNL Sale $35,027 −6.8%−3.1%−3.2%
May 4, 2012May 2, 2012 TNL Sale $33,609 +0.2%+4.3%+9.1%
March 5, 2012March 5, 2012 TNL Sale $33,219 +16.8%+32.1%+26.1%
November 22, 2011November 21, 2011 TNL Sale $28,861 +15.3%+29.6%+32.2%
September 6, 2011September 1, 2011 TNL Sale $27,950 +10.3%+53.8%+47.4%
June 1, 2011May 27, 2011 TNL Sale $31,050 +2.6%+42.3%+46.9%
March 10, 2011March 8, 2011 TNL Sale $32,570 +3.2%+38.1%+35.7%

Open-market purchases and sales of at least $10,000 in companies we cover, from SEC Form 4 filings; sales made under a pre-set Rule 10b5-1 plan are not shown. “Not yet” means the window has not finished or the share price was under $5 at entry. These are the shares’ moves after each trade: they say nothing about why Herrera George traded and do not suggest the use of non-public information. How every insider compares · the insider trading backtest.