undamentalytics Newsletter

Morrow Rebecca: insider trades

Officer at 2 companies we cover. No open-market purchases and 43 sales not made under a pre-set plan, reported from March 1, 2018 to August 19, 2026.

What happened after Morrow Rebecca’s sales?

After their sales, the shares moved −12.8% against the index over 12 months on average (a negative figure means selling was the right call); 76% trailed it.

With 296 insiders tested, some will look skilled or unskilled by chance alone: when we replaced each insider’s stocks with random companies bought on the same days, about 5.7 cleared the bar ahead and 23.3 behind. One record on its own proves little.

Trade by trade

Morrow Rebecca: trades against the S&P 500 afterwards
MeasuredTrades countedAverage vs S&P 500MedianWent the right wayYearst-statisticp-valueEvidence
Purchases, 3 months after the report 0 — — — — — — Not enough years
Purchases, 6 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the trade 0 — — — — — — Not enough years
Sales, 3 months after the report 42 −0.8% −4.6% 55% 8 0.09 0.93 No reliable evidence
Sales, 12 months after the report 41 −12.8% −34.7% 76% 8 −0.16 0.88 No reliable evidence
Sales, 12 months after the trade 41 −14.3% −32.1% 81% 8 −0.20 0.85 No reliable evidence

“Average vs S&P 500” is the stock’s return including dividends minus the index’s over the same dates, from the close on the first trading day after the report, or from the close on the trade date. Only windows that have finished are counted. For sales, a negative figure means the stock lagged after it was sold, so selling was the right call (green). “Went the right way” is the share of purchases that beat the index, or of sales that trailed it. The t-statistic uses one average per year of reports, because one person’s trades bunch into the same stock and weeks, and needs trades in at least four different years; the p-value comes from the t distribution with that number of years (with four years, a t of 2 has p = 0.14). “Some evidence” means p under 5%, “strong evidence” p under 1% over at least six years.

Companies traded

CompanyTitle on the latest filingPurchasesSalesFirst reportLatest report
Snap Inc SNAP Chief Accounting Officer038January 21, 2020August 19, 2026
Godaddy Inc. GDDY Chief Accounting Officer05March 1, 2018August 6, 2019

Trades and what followed

Moves are against the S&P 500; green means the trade went the insider’s way.

ReportedTradedCompanyTradeValue3 months after report12 months after report12 months after trade
August 19, 2026August 17, 2026 SNAP Sale $90,147 not yetnot yetnot yet
November 19, 2025November 17, 2025 SNAP Sale $105,910 −41.8%not yetnot yet
September 18, 2025September 16, 2025 SNAP Sale $18,908 −8.4%−48.9%−43.8%
August 20, 2025August 18, 2025 SNAP Sale $73,249 +9.4%−43.0%−49.5%
June 18, 2025June 16, 2025 SNAP Sale $20,727 −10.1%−69.1%−67.0%
May 19, 2025May 16, 2025 SNAP Sale $79,045 −24.0%−60.0%−61.5%
March 18, 2025March 17, 2025 SNAP Sale $22,605 −14.6%−66.5%−66.6%
February 20, 2025February 18, 2025 SNAP Sale $95,793 −16.0%−67.8%−68.0%
December 18, 2024December 16, 2024 SNAP Sale $32,169 −13.6%−50.0%−45.6%
November 20, 2024November 18, 2024 SNAP Sale $117,675 −4.9%−43.2%−38.6%
September 18, 2024September 16, 2024 SNAP Sale $22,844 +8.4%−34.3%−31.6%
August 20, 2024August 16, 2024 SNAP Sale $81,199 +5.2%−42.2%−39.0%
June 20, 2024June 17, 2024 SNAP Sale $37,432 −39.9%−61.1%−59.8%
May 20, 2024May 16, 2024 SNAP Sale $141,806 −45.2%−57.7%−60.3%
March 20, 2024March 18, 2024 SNAP Sale $26,862 +34.4%−25.3%−27.9%
February 21, 2024February 16, 2024 SNAP Sale $104,560 +43.6%−21.7%−28.1%
December 19, 2023December 18, 2023 SNAP Sale $30,697 −43.0%−59.2%−59.5%
November 20, 2023November 16, 2023 SNAP Sale $12,102 −22.9%−44.6%−45.0%
October 18, 2023October 16, 2023 SNAP Sale $66,938 +58.3%−31.7%−24.6%
September 20, 2023September 18, 2023 SNAP Sale $11,034 +83.4%−15.6%−19.1%
July 19, 2023July 17, 2023 SNAP Sale $73,384 −21.2%−10.1%−17.1%
June 21, 2023June 16, 2023 SNAP Sale $12,824 −18.1%+21.2%+21.8%
April 19, 2023April 17, 2023 SNAP Sale $60,046 +15.4%−13.2%−22.5%
March 20, 2023March 16, 2023 SNAP Sale $12,373 −19.5%−34.7%−32.1%
January 19, 2023January 17, 2022 SNAP Sale $63,543 −4.3%+39.1%−60.9%
December 20, 2022December 16, 2022 SNAP Sale $16,101 +30.9%+72.8%+77.1%
October 19, 2022October 17, 2022 SNAP Sale $83,812 −15.6%−28.9%−28.5%
July 20, 2022July 18, 2022 SNAP Sale $99,586 −26.4%−38.2%−26.9%
April 20, 2022April 18, 2022 SNAP Sale $271,061 −56.7%−61.1%−62.5%
January 20, 2022January 18, 2022 SNAP Sale $223,563 −4.9%−60.9%−59.6%
October 20, 2021October 18, 2021 SNAP Sale $656,349 −54.1%−73.4%−70.3%
July 20, 2021July 16, 2021 SNAP Sale $515,034 +16.5%−67.3%−66.3%
April 20, 2021April 16, 2021 SNAP Sale $562,448 +3.9%−55.5%−52.1%
January 21, 2021January 19, 2021 SNAP Sale $379,005 +5.2%−56.0%−51.3%
October 20, 2020October 16, 2020 SNAP Sale $247,891 +34.6%+71.6%+141.8%
July 20, 2020July 16, 2020 SNAP Sale $194,382 +10.2%+120.5%+111.7%
April 20, 2020April 16, 2020 SNAP Sale $99,424 +79.3%+313.8%+318.5%
January 21, 2020January 16, 2020 SNAP Sale $171,448 +4.3%+166.7%+160.0%
August 6, 2019August 2, 2019 GDDY Sale $20,853 −10.9%+3.9%−14.9%
February 27, 2019February 26, 2019 GDDY Sale $47,564 −1.7%−14.6%−18.3%
November 6, 2018November 2, 2018 GDDY Sale $27,228 +8.0%−8.3%−30.7%
March 8, 2018March 7, 2018 GDDY Sale $31,180 +13.4%+15.1%+14.2%
March 1, 2018February 28, 2018 GDDY Sale $15,814 +19.2%+16.6%+20.1%

Open-market purchases and sales of at least $10,000 in companies we cover, from SEC Form 4 filings; sales made under a pre-set Rule 10b5-1 plan are not shown. “Not yet” means the window has not finished or the share price was under $5 at entry. These are the shares’ moves after each trade: they say nothing about why Morrow Rebecca traded and do not suggest the use of non-public information. How every insider compares · the insider trading backtest.