undamentalytics Newsletter

Purushothaman Balaji: insider trades

Officer at Procter & Gamble. No open-market purchases and 17 sales not made under a pre-set plan, reported from March 2, 2023 to October 26, 2026.

What happened after Purushothaman Balaji’s sales?

After their sales, the shares moved −18.5% against the index over 12 months on average (a negative figure means selling was the right call); 100% trailed it.

With 296 insiders tested, some will look skilled or unskilled by chance alone: when we replaced each insider’s stocks with random companies bought on the same days, about 5.7 cleared the bar ahead and 23.3 behind. One record on its own proves little.

Trade by trade

Purushothaman Balaji: trades against the S&P 500 afterwards
MeasuredTrades countedAverage vs S&P 500MedianWent the right wayYearst-statisticp-valueEvidence
Purchases, 3 months after the report 0 — — — — — — Not enough years
Purchases, 6 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the trade 0 — — — — — — Not enough years
Sales, 3 months after the report 15 −6.2% −4.5% 87% 4 −2.82 0.067 No reliable evidence
Sales, 12 months after the report 14 −18.5% −15.8% 100% 3 — — Not enough years
Sales, 12 months after the trade 14 −18.5% −17.1% 100% 3 — — Not enough years

“Average vs S&P 500” is the stock’s return including dividends minus the index’s over the same dates, from the close on the first trading day after the report, or from the close on the trade date. Only windows that have finished are counted. For sales, a negative figure means the stock lagged after it was sold, so selling was the right call (green). “Went the right way” is the share of purchases that beat the index, or of sales that trailed it. The t-statistic uses one average per year of reports, because one person’s trades bunch into the same stock and weeks, and needs trades in at least four different years; the p-value comes from the t distribution with that number of years (with four years, a t of 2 has p = 0.14). “Some evidence” means p under 5%, “strong evidence” p under 1% over at least six years.

Companies traded

CompanyTitle on the latest filingPurchasesSalesFirst reportLatest report
Procter & Gamble PG Chief Human Resources Officer017March 2, 2023October 26, 2026

Trades and what followed

Moves are against the S&P 500; green means the trade went the insider’s way.

ReportedTradedCompanyTradeValue3 months after report12 months after report12 months after trade
October 26, 2026October 23, 2026 PG Sale $671,929 not yetnot yetnot yet
August 24, 2026August 20, 2026 PG Sale $290,312 not yetnot yetnot yet
February 13, 2026February 11, 2026 PG Sale $2,056,296 −18.6%not yetnot yet
October 6, 2025October 2, 2025 PG Sale $74,593 −12.2%−15.3%−18.2%
August 20, 2025August 19, 2025 PG Sale $95,306 −11.3%−26.4%−27.6%
November 25, 2024November 21, 2024 PG Sale $2,210,944 +1.0%−30.2%−26.9%
October 25, 2024October 24, 2024 PG Sale $2,163,072 −5.0%−27.8%−28.5%
August 22, 2024August 20, 2024 PG Sale $345,119 −3.2%−21.3%−21.5%
August 5, 2024August 1, 2024 PG Sale $1,458,046 −10.7%−29.9%−24.0%
April 24, 2024April 23, 2024 PG Sale $4,581,310 −3.8%−9.2%−8.1%
January 26, 2024January 25, 2024 PG Sale $2,164,540 0.0%−14.9%−16.0%
October 4, 2023October 3, 2023 PG Sale $220,193 −7.5%−16.4%−16.6%
August 28, 2023August 25, 2023 PG Sale $151,203 −2.0%−12.7%−16.4%
August 21, 2023August 17, 2023 PG Sale $126,254 −4.4%−13.8%−16.5%
August 7, 2023August 3, 2023 PG Sale $1,985,153 −0.7%−8.4%−7.1%
April 25, 2023April 24, 2023 PG Sale $1,922,859 −13.3%−20.5%−17.6%
March 2, 2023March 1, 2023 PG Sale $95,451 −1.7%−11.5%−13.6%

Open-market purchases and sales of at least $10,000 in companies we cover, from SEC Form 4 filings; sales made under a pre-set Rule 10b5-1 plan are not shown. “Not yet” means the window has not finished or the share price was under $5 at entry. These are the shares’ moves after each trade: they say nothing about why Purushothaman Balaji traded and do not suggest the use of non-public information. How every insider compares · the insider trading backtest.