undamentalytics Newsletter

Sonnenberg Harvey L: insider trades

Director at Designer Brands Inc. No open-market purchases and 17 sales not made under a pre-set plan, reported from March 23, 2012 to September 21, 2026.

What happened after Sonnenberg Harvey L’s sales?

After their sales, the shares moved −28.6% against the index over 12 months on average (a negative figure means selling was the right call); 73% trailed it.

With 296 insiders tested, some will look skilled or unskilled by chance alone: when we replaced each insider’s stocks with random companies bought on the same days, about 5.7 cleared the bar ahead and 23.3 behind. One record on its own proves little.

Trade by trade

Sonnenberg Harvey L: trades against the S&P 500 afterwards
MeasuredTrades countedAverage vs S&P 500MedianWent the right wayYearst-statisticp-valueEvidence
Purchases, 3 months after the report 0 — — — — — — Not enough years
Purchases, 6 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the report 0 — — — — — — Not enough years
Purchases, 12 months after the trade 0 — — — — — — Not enough years
Sales, 3 months after the report 15 −2.6% −8.2% 53% 11 0.01 0.99 No reliable evidence
Sales, 12 months after the report 15 −28.6% −40.9% 73% 11 −1.33 0.21 No reliable evidence
Sales, 12 months after the trade 15 −26.1% −46.9% 67% 11 −1.07 0.31 No reliable evidence

“Average vs S&P 500” is the stock’s return including dividends minus the index’s over the same dates, from the close on the first trading day after the report, or from the close on the trade date. Only windows that have finished are counted. For sales, a negative figure means the stock lagged after it was sold, so selling was the right call (green). “Went the right way” is the share of purchases that beat the index, or of sales that trailed it. The t-statistic uses one average per year of reports, because one person’s trades bunch into the same stock and weeks, and needs trades in at least four different years; the p-value comes from the t distribution with that number of years (with four years, a t of 2 has p = 0.14). “Some evidence” means p under 5%, “strong evidence” p under 1% over at least six years.

Companies traded

CompanyTitle on the latest filingPurchasesSalesFirst reportLatest report
Designer Brands Inc. DBI —017March 23, 2012September 21, 2026

Trades and what followed

Moves are against the S&P 500; green means the trade went the insider’s way.

ReportedTradedCompanyTradeValue3 months after report12 months after report12 months after trade
September 21, 2026September 17, 2026 DBI Sale $147,600 not yetnot yetnot yet
September 12, 2025September 11, 2025 DBI Sale $226,000 not yetnot yetnot yet
September 19, 2024September 17, 2024 DBI Sale $145,640 −15.6%−55.6%−52.2%
April 12, 2024April 11, 2024 DBI Sale $77,850 −24.2%−74.5%−73.2%
September 12, 2023September 8, 2023 DBI Sale $196,800 −31.8%−77.1%−75.6%
July 1, 2022June 30, 2022 DBI Sale $139,650 +18.7%−40.9%−38.4%
October 5, 2020October 1, 2020 DBI Sale $128,800 +33.7%+105.8%+126.5%
October 1, 2019September 27, 2019 DBI Sale $167,400 −14.2%−84.0%−81.8%
June 10, 2019June 6, 2019 DBI Sale $144,930 −10.9%−67.6%−63.6%
December 13, 2018December 12, 2018 DBI Sale $141,270 −13.8%−59.1%−57.6%
June 29, 2017June 28, 2017 DBI Sale $151,902 +18.1%+41.4%+39.8%
September 6, 2016September 1, 2016 DBI Sale $188,025 +2.0%−37.1%−34.3%
September 10, 2014September 8, 2014 DBI Sale $228,750 +13.6%−2.3%+0.9%
October 10, 2013October 9, 2013 DBI Sale $84,550 −15.6%−40.5%−46.9%
July 12, 2013July 11, 2013 DBI Sale $118,263 +6.4%−48.8%−48.4%
November 26, 2012November 21, 2012 DBI Sale $262,277 −8.2%+2.9%+8.5%
March 23, 2012March 22, 2012 DBI Sale $187,076 +3.1%+8.3%+5.4%

Open-market purchases and sales of at least $10,000 in companies we cover, from SEC Form 4 filings; sales made under a pre-set Rule 10b5-1 plan are not shown. “Not yet” means the window has not finished or the share price was under $5 at entry. These are the shares’ moves after each trade: they say nothing about why Sonnenberg Harvey L traded and do not suggest the use of non-public information. How every insider compares · the insider trading backtest.