undamentalytics Newsletter

Simply Good Foods Co insider trading

Every open-market purchase and sale by Simply Good Foods Co's officers, directors and largest shareholders since November 4, 2021, and what the share price did next.

Insider purchase Insider sale Marker size reflects trade value. Weekly closes adjusted for splits; may be delayed.
Simply Good Foods Co insider open-market trades
DateInsiderTrade SharesPriceValue 1M after 3M after 6M after

From insiders' Form 4 filings with the SEC: open-market purchases and sales only (awards, option exercises and shares withheld for tax are excluded), combined to one line per insider per day. "Plan" marks trades the filing says were made under a pre-set Rule 10b5-1 trading plan, which are scheduled in advance. Price changes run from the close on the trade date; hover a figure for the change relative to the S&P 500. Past moves don't predict future ones.

Does following Simply Good Foods Co’s insiders pay?

From February 13, 2018 to May 18, 2026, 24 insiders reported 35 open-market purchases and 33 sales not made under a pre-set plan in Simply Good Foods Co. Twelve months after each purchase was reported, the shares were +23.9% against the S&P 500 on average (median +43.8%), over 31 purchases with a full year of prices; 68% beat the index. After sales, the shares moved −34.8% against the index over 12 months (a negative figure means selling was the right call). Buying each purchase the day after it was reported, an equal amount each, held 12 months or until that insider reported a sale, would have turned $10,000 on February 14, 2018 into $10,443 by November 2, 2026, +0.5% a year. It held shares 65% of the time; the S&P 500 on those same days, with Treasury bills otherwise, made $31,780 (+14.2% a year), and held throughout $32,043 (+14.3%).

$0$10.0k$20.0k$30.0k 201820192020202120222023202420252026 $32.0k$31.8k$10.4k
Copying Simply Good Foods Co's insidersS&P 500, same days investedS&P 500, held throughout $10,000 copying every open-market purchase by Simply Good Foods Co's insiders from February 14, 2018, before costs and taxes, marked weekly. Uninvested money earns the Treasury bill rate; the portfolio held shares 65% of the time.
Simply Good Foods Co: each insider's record
InsiderRolePurchases12 months after their purchasesBeat the S&P 500Sales12 months after their salesLatest report
Ratzan Brian K. Director 3 +32.1% (3) 67% 5 −48.1% (5) November 14, 2024
Kilts James M Director 7 +13.2% (6) 50% 0 — April 24, 2026
Montgomery Robert G. Director 3 +54.7% (3) 100% 4 −26.1% (4) November 12, 2024
Daley Clayton C Jr Director 5 +37.4% (4) 100% 0 — May 18, 2026
Kraft Timothy Richard Chf Legal & Corp. Affairs Of. 0 — — 5 −44.8% (5) November 20, 2024
Matthews Timothy Allen VP, Controller and CAO 0 — — 5 −19.2% (4) November 12, 2025
Ghez Nomi Director 3 +32.4% (3) 67% 0 — April 9, 2020
Heflin Stuart E. JR. SVP & General Manager, Quest 0 — — 3 −57.4% (3) April 11, 2025
Holm Hanno E VP & Chief Operations Officer 1 +63.9% (1) 100% 2 −26.0% (2) July 19, 2019
Scalzo Joseph CEO and President 1 −22.9% (1) 0% 2 −59.0% (2) November 12, 2024
Tanner Geoff E President and CEO 3 −53.0% (3) 0% 0 — July 23, 2025
Cunfer Todd E Chief Financial Officer 2 +34.4% (2) 50% 0 — January 14, 2020
Healey James E Director 2 +49.1% (2) 100% 0 — April 9, 2020
White James D Director 1 +26.3% (1) 100% 1 −20.3% (1) May 10, 2024
Bealer Christopher J Chief Financial Officer 1 — — 0 — November 10, 2025
Clawson Michael L Chief Commercial Officer 1 — — 0 — November 19, 2025
Conyers Park Sponsor LLC Director 0 — — 1 +8.6% (1) November 15, 2021
Goolsby Michelle P Director 1 +26.1% (1) 100% 0 — April 15, 2020
Hunsberger Susan SVP and Chief HR Officer 0 — — 1 −47.1% (1) January 12, 2024
Ivie Jeremy Scott Chief Product Tech Officer 0 — — 1 −39.0% (1) April 11, 2023
Kash Arvin Director 1 +54.2% (1) 100% 0 — February 13, 2018
Parker C Scott Chief Mkting Officer, Atkins 0 — — 1 +14.8% (1) May 19, 2021
Short Jill M. Chief Customer Officer 0 — — 1 −30.4% (1) July 6, 2023
Zink Linda Chief Marketing Officer Quest 0 — — 1 −12.4% (1) April 20, 2022

Moves are the shares’ return including dividends minus the S&P 500’s, from the close on the first trading day after each report; the number of trades with a finished 12-month window is in brackets. Green means the trade went the insider’s way (a purchase ahead of the index, a sale followed by the shares trailing it). A trade reported both by a director or officer and by a fund or company they are linked to counts once here, under the person. Purchases count only where the share price actually traded was at least $5. These figures describe what the shares did, not why anyone traded. Insiders across all companies.

When several insiders traded Simply Good Foods Co

Months when 2 or more insiders became net buyers, or 3 or more net sellers, of Simply Good Foods Co in reports dated in the 91 days before the month end, and how the stock did against the S&P 500 from that month end. After the 3 buying crowds with six months of prices, it averaged −22.0% against the index. After 4 selling crowds, −5.8%. One company's history is too short to judge by; the test across every company is the better guide.

MonthCrowd3 months on, vs S&P 5006 months12 months
May 29, 20262 buying−7.1%not yetnot yet
November 28, 20252 buying−17.2%−51.8%not yet
November 29, 20245 selling−8.1%−14.4%−67.2%
January 31, 20244 selling−6.7%−23.1%−26.2%
May 31, 20235 selling−7.6%−1.9%−21.7%
November 30, 20213 selling+10.2%+16.3%+17.1%
November 29, 20192 buying−25.7%−38.3%−38.7%
February 28, 20187 buying+1.1%+24.2%+44.6%

Colours show whether the crowd was right: green when buyers were followed by a rise above the index, or sellers by a fall below it. Total returns from the month end; past patterns are not a forecast.

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