Alaska AIR Group vs Southwest Airlines
Southwest Airlines is the larger business, with $28.06bn of revenue in fiscal 2025 against $14.24bn for Alaska AIR Group (2.0 times as much). Alaska AIR Group grew faster (21.3% against 2.1%). Southwest Airlines kept more of each dollar of sales as profit: a net margin of 1.6% against 0.7%. Southwest Airlines carries less debt relative to equity (61.8% against 134.9%).
| Latest fiscal year | Alaska AIR GroupALK, 2025 | Southwest AirlinesLUV, 2025 |
|---|---|---|
| Revenue | $14.24bn | $28.06bn |
| Revenue growth | 21.3% | 2.1% |
| Net income | $100m | $441m |
| Operating margin | 2.1% | 1.5% |
| Net margin | 0.7% | 1.6% |
| Return on equity | 2.4% | 4.8% |
| Free cash flow | $940m | −$831m |
| Cash | $627m | $3.23bn |
| Total debt | $5.55bn | $4.93bn |
| Debt to equity | 134.9% | 61.8% |
| Dividend per share | — | $0.72 |
| Dividend yield | — | 1.6% |
| Share buybacks | $570m | $2.55bn |
| Employees | 35,951 | — |
| Market value | $4.14bn | $21.52bn |
| Price vs our value range | Below our value range | — |
| Moat score | 39 (Weak) | 33 (Weak) |
| Insider trades, 12 months | 1 buys, 6 sales | 0 buys, 2 sales |