Iron Mountain vs Lamar Advertising
Iron Mountain is the larger business, with $6.90bn of revenue in fiscal 2025 against $2.27bn for Lamar Advertising (3.0 times as much). Iron Mountain grew faster (12.2% against 2.7%). Lamar Advertising kept more of each dollar of sales as profit: a net margin of 25.9% against 2.1%.
| Latest fiscal year | Iron MountainIRM, 2025 | Lamar AdvertisingLAMR, 2025 |
|---|---|---|
| Revenue | $6.90bn | $2.27bn |
| Revenue growth | 12.2% | 2.7% |
| Net income | $145m | $587m |
| Operating margin | — | 34.2% |
| Net margin | 2.1% | 25.9% |
| Return on equity | — | 56.7% |
| Free cash flow | −$932m | $683m |
| Cash | $159m | $64.8m |
| Total debt | $16.54bn | $3.45bn |
| Debt to equity | — | 336.5% |
| Dividend per share | $3.22 | $6.45 |
| Dividend yield | 2.9% | 4.2% |
| Share buybacks | — | $158m |
| Employees | 11,150 | 3,500 |
| Market value | $34.28bn | $16.02bn |
| Price vs our value range | — | — |
| Moat score | 47 (Moderate) | 86 (Strong) |
| Insider trades, 12 months | 1 buys, 73 sales | 0 buys, 4 sales |