Bread Financial Holdings, Inc. insider trading
Every open-market purchase and sale by Bread Financial Holdings, Inc.'s officers, directors and largest shareholders since November 4, 2021, and what the share price did next.
| Date | Insider | Trade | Shares | Price | Value | 1M after | 3M after | 6M after |
|---|
Does following Bread Financial Holdings, Inc.’s insiders pay?
From March 9, 2010 to October 30, 2026, 30 insiders reported 33 open-market purchases and 102 sales not made under a pre-set plan in Bread Financial Holdings, Inc. Twelve months after each purchase was reported, the shares were +33.4% against the S&P 500 on average (median +10.7%), over 31 purchases with a full year of prices; 55% beat the index. After sales, the shares moved +9.2% against the index over 12 months (a negative figure means selling was the right call). Buying each purchase the day after it was reported, an equal amount each, held 12 months or until that insider reported a sale, would have turned $10,000 on December 21, 2016 into $71,905 by November 2, 2026, +22.2% a year. It held shares 78% of the time; the S&P 500 on those same days, with Treasury bills otherwise, made $51,533 (+18.1% a year), and held throughout $39,006 (+14.8%).
| Insider | Role | Purchases | 12 months after their purchases | Beat the S&P 500 | Sales | 12 months after their sales | Latest report |
|---|---|---|---|---|---|---|---|
| Turtle Creek Asset Management Inc. | 10% owner | 6 | +18.9% (6) | 100% | 13 | +67.3% (13) | January 29, 2024 |
| Pearson Bryan A | EVP & President, LoyaltyOne | 0 | — | — | 18 | −7.7% (18) | August 16, 2018 |
| Ballou Roger H | Director | 3 | +27.0% (3) | 33% | 9 | +8.3% (8) | April 27, 2026 |
| Kennedy Bryan J | EVP & President, Epsilon | 1 | −13.0% (1) | 0% | 9 | +7.6% (9) | December 20, 2016 |
| Anderson Bruce K | Director | 1 | +94.8% (1) | 100% | 8 | +7.5% (8) | March 23, 2020 |
| Epperson Leigh Ann K | SVP, General Counsel & Secy | 0 | — | — | 7 | +5.0% (7) | April 22, 2015 |
| Horn Charles L | EVP & Chief Financial Officer | 0 | — | — | 7 | +5.6% (7) | July 26, 2018 |
| Fawcett John J. | Director | 5 | +24.0% (3) | 67% | 0 | — | October 30, 2026 |
| Heffernan Edward J | President and CEO | 0 | — | — | 5 | −4.9% (5) | February 21, 2018 |
| Miller Melisa A | EVP & Pres, Card Services | 0 | — | — | 5 | −11.1% (5) | February 27, 2018 |
| Santillan Laura | SVP, Chief Acctg. Officer | 1 | +168.0% (1) | 100% | 4 | −3.2% (4) | March 20, 2020 |
| Minicucci Robert A | Director | 1 | +168.0% (1) | 100% | 3 | +26.9% (3) | March 20, 2020 |
| Cobb D Keith | Director | 0 | — | — | 3 | +23.9% (3) | November 16, 2012 |
| Gerspach John C | Director | 3 | +22.9% (3) | 33% | 0 | — | August 9, 2022 |
| Valueact Capital Master Fund, L.P. | Director | 2 | −36.1% (2) | 0% | 1 | −60.3% (1) | November 30, 2018 |
| Benveniste Lawrence M | Director | 0 | — | — | 2 | +20.9% (2) | September 24, 2012 |
| Szeftel Ivan M | EVP & Pres, Retail Credit Svcs | 0 | — | — | 2 | +24.7% (2) | March 17, 2011 |
| Theriault Timothy J | Director | 2 | +28.4% (2) | 50% | 0 | — | August 10, 2022 |
| Valueact Capital Management, L.P. | 10% owner | 0 | — | — | 2 | −58.7% (2) | October 30, 2019 |
| Valueact Holdings Gp, LLC | 10% owner | 2 | −10.6% (2) | 0% | 0 | — | January 30, 2017 |
| Andretta Ralph J | President and CEO | 1 | −13.4% (1) | 0% | 0 | — | August 9, 2022 |
| Beberman Perry S | EVP, Chief Financial Officer | 1 | −13.4% (1) | 0% | 0 | — | August 9, 2022 |
| Greer Valerie E | EVP, Chief Comm'l Officer | 1 | −13.4% (1) | 0% | 0 | — | August 9, 2022 |
| Jensen Kenneth R | Director | 1 | +168.0% (1) | 100% | 0 | — | March 20, 2020 |
| King Timothy P | EVP & Chief Financial Officer | 0 | — | — | 1 | −85.1% (1) | August 1, 2019 |
| Lakhwara Praniti | Director | 0 | — | — | 1 | — | July 29, 2026 |
| Parks J Michael | Director | 0 | — | — | 1 | +16.1% (1) | March 19, 2010 |
| Tucker Laurie Anne | Director | 1 | +94.8% (1) | 100% | 0 | — | March 23, 2020 |
| Turney Sharen J | Director | 1 | +94.8% (1) | 100% | 0 | — | March 23, 2020 |
| Utay Alan M | EVP, CAO, Gen. Counsel, Secy | 0 | — | — | 1 | +8.4% (1) | April 28, 2010 |
When several insiders traded Bread Financial Holdings, Inc.
Months when 2 or more insiders became net buyers, or 3 or more net sellers, of Bread Financial Holdings, Inc. in reports dated in the 91 days before the month end, and how the stock did against the S&P 500 from that month end. After the 3 buying crowds with six months of prices, it averaged −3.3% against the index. After 11 selling crowds, −0.3%. One company's history is too short to judge by; the test across every company is the better guide.
| Month | Crowd | 3 months on, vs S&P 500 | 6 months | 12 months |
|---|---|---|---|---|
| August 31, 2022 | 6 buying | +3.8% | +3.7% | −12.8% |
| March 31, 2020 | 7 buying | +14.6% | −1.6% | +182.0% |
| March 31, 2017 | 3 selling | +0.2% | −18.3% | −29.2% |
| February 28, 2017 | 2 buying | −2.7% | −11.9% | −17.1% |
| November 30, 2016 | 3 selling | −1.7% | −7.5% | −17.2% |
| December 31, 2015 | 3 selling | −24.1% | −33.2% | −29.2% |
| April 30, 2015 | 3 selling | −10.0% | −0.9% | −32.7% |
| August 29, 2014 | 3 selling | +4.3% | −0.8% | −3.2% |
| August 30, 2013 | 3 selling | +12.7% | +30.9% | +10.1% |
| May 31, 2013 | 4 selling | +11.2% | +24.5% | +26.9% |
| September 28, 2012 | 6 selling | +2.8% | +1.8% | +30.6% |
| February 29, 2012 | 5 selling | +8.0% | +9.6% | +16.9% |
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