Purple Innovation vs Viomi Technology Co.
Purple Innovation is the larger business, with $469m of revenue in fiscal 2025 against $338m for Viomi Technology Co. (1.4 times as much). Viomi Technology Co. grew faster (14.7% against -3.9%). Viomi Technology Co. kept more of each dollar of sales as profit: a net margin of 5.8% against -11.0%.
| Latest fiscal year | Purple InnovationPRPL, 2025 | Viomi Technology Co.VIOT, 2025 |
|---|---|---|
| Revenue | $469m | $338m |
| Revenue growth | -3.9% | 14.7% |
| Net income | −$51.4m | $19.7m |
| Operating margin | -9.2% | 5.3% |
| Net margin | -11.0% | 5.8% |
| Return on equity | — | 9.5% |
| Free cash flow | −$41.9m | $15.8m |
| Cash | $24.3m | $115m |
| Total debt | $127m | $16.7m |
| Debt to equity | — | 7.6% |
| Dividend per share | — | — |
| Dividend yield | — | — |
| Share buybacks | — | $2.5m |
| Employees | 1,100 | — |
| Market value | $11.2m | $97.0m |
| Price vs our value range | — | Below our value range |
| Moat score | 25 (Weak) | — |
| Insider trades, 12 months | 1 buys, 0 sales | 0 buys, 0 sales |