Harley-davidson, Inc. income statement
In fiscal 2025, Harley-davidson, Inc. reported revenue of $4.47bn, down 13.8% on the year before, operating income of $387m (a 8.6% margin) and net income of $339m, or $2.78 per diluted share. Every line below comes from the company's 10-K and 10-Q filings; column headings link to the filing.
Income statement
| Fiscal year | 2009Dec 2009 | 2010Dec 2010 | 2011Dec 2011 | 2012Dec 2012 | 2013Dec 2013 | 2014Dec 2014 | 2015Dec 2015 | 2016Dec 2016 | 2017Dec 2017 | 2018Dec 2018 | 2019Dec 2019 | 2020Dec 2020 | 2021Dec 2021 | 2022Dec 2022 | 2023Dec 2023 | 2024Dec 2024 | 2025Dec 2025 | LTMJun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 4,782 | 4,859 | 5,312 | 5,581 | 5,900 | 6,229 | 5,995 | 5,996 | 5,647 | 5,717 | 5,362 | 4,054 | 5,336 | 5,755 | 5,836 | 5,187 | 4,473 | 4,240 |
| Cost of revenue | — | — | — | — | — | — | — | 3,426 | 3,272 | 3,352 | 3,230 | 2,436 | 3,243 | 3,404 | 3,322 | 3,006 | 2,742 | 2,824 |
| Gross profit | — | — | — | — | — | — | — | 2,570 | 2,375 | 2,365 | 2,132 | 1,619 | 2,093 | 2,351 | 2,514 | 2,181 | 1,731 | 1,416 |
| Research and development | 143 | 136 | 145 | 137 | 152 | 138 | 161 | 172 | 175 | 192 | 217 | 202 | 175 | 159 | 159 | — | — | — |
| Selling, general and administrative | 979 | 1,020 | 1,061 | 1,111 | 1,125 | 1,160 | 1,220 | 1,214 | 1,180 | 1,258 | 1,199 | 1,051 | 1,052 | 1,079 | 1,176 | 1,145 | 1,147 | 1,191 |
| Operating income | 196 | 561 | 830 | 1,000 | 1,154 | 1,281 | 1,156 | 1,046 | 882 | 714 | 556 | 10 | 823 | 909 | 779 | 417 | 387 | 213 |
| Interest expense | 22 | 90 | 45 | 46 | 45 | 4 | 12 | 30 | 31 | 31 | 31 | 31 | 31 | 31 | 31 | 31 | 33 | 25 |
| Provision for credit losses | 169 | 93 | 17 | 22 | 60 | 81 | 101 | 137 | 132 | 107 | 135 | 182 | 25 | 145 | 227 | 247 | −191 | −264 |
| Income before tax | 179 | 390 | 793 | 962 | 1,114 | 1,283 | 1,150 | 1,024 | 864 | 687 | 557 | −16 | 819 | 931 | 867 | 517 | 459 | 288 |
| Income tax | 108 | 131 | 245 | 338 | 380 | 439 | 398 | 332 | 342 | 155 | 134 | −17 | 169 | 192 | 172 | 72 | 130 | 92 |
| Net income | −55 | 147 | 599 | 624 | 734 | 845 | 752 | 692 | 522 | 531 | 424 | 1 | 650 | 741 | 707 | 455 | 339 | 203 |
| Diluted EPS | −$0.24 | $0.62 | $2.55 | $2.72 | $3.28 | $3.88 | $3.69 | $3.83 | $3.02 | $3.19 | $2.68 | $0.01 | $4.19 | $4.96 | $4.87 | $3.44 | $2.78 | $1.77 |
| Diluted shares (average) | 233m | 235m | 235m | 229m | 224m | 218m | 204m | 181m | 173m | 167m | 158m | 154m | 155m | 149m | 145m | 132m | 121m | 114m |
| EBITDA | 442 | 816 | 1,010 | 1,169 | 1,321 | 1,460 | 1,354 | 1,256 | 1,104 | 978 | 788 | 195 | 989 | 1,061 | 937 | 577 | 559 | 390 |
| Quarter | 2024 Q3Sept 2024 | 2024 Q4Dec 2024 | 2025 Q1Mar 2025 | 2025 Q2Jun 2025 | 2025 Q3Sept 2025 | 2025 Q4Dec 2025 | 2026 Q1Mar 2026 | 2026 Q2Jun 2026 |
|---|---|---|---|---|---|---|---|---|
| Revenue | 1,151 | 688 | 1,329 | 1,307 | 1,341 | 496 | 1,173 | 1,230 |
| Cost of revenue | 619 | 440 | 771 | 751 | 799 | 422 | 794 | 809 |
| Gross profit | 532 | 248 | 558 | 556 | 542 | 75 | 378 | 421 |
| Selling, general and administrative | 274 | 274 | 256 | 301 | 293 | 298 | 302 | 297 |
| Operating income | 106 | −193 | 160 | 112 | 475 | −361 | 23 | 76 |
| Interest expense | 8 | 8 | 8 | 8 | 10 | 8 | 4 | 4 |
| Provision for credit losses | 58 | 72 | 53 | 50 | −301 | 7 | 13 | 18 |
| Income before tax | 133 | −170 | 178 | 130 | 492 | −341 | 42 | 95 |
| Income tax | 17 | −52 | 47 | 24 | 116 | −58 | 18 | 16 |
| Net income | 119 | −117 | 133 | 108 | 377 | −279 | 25 | 80 |
| Diluted EPS | $0.91 | −$0.83 | $1.07 | $0.88 | $3.10 | −$2.25 | $0.22 | $0.75 |
| EBITDA | 145 | −152 | 202 | 153 | 519 | −315 | 68 | 119 |
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