Amazon key statistics and ratios
In fiscal 2025, Amazon had return on equity of 22.3%, an operating margin of 11.2%, debt equal to 16.9% of equity and a current ratio of 1.05. Each ratio below is calculated from the figures on its income statement, balance sheet and cash flow pages.
Financial ratios
| Fiscal year | 2009Dec 2009 | 2010Dec 2010 | 2011Dec 2011 | 2012Dec 2012 | 2013Dec 2013 | 2014Dec 2014 | 2015Dec 2015 | 2016Dec 2016 | 2017Dec 2017 | 2018Dec 2018 | 2019Dec 2019 | 2020Dec 2020 | 2021Dec 2021 | 2022Dec 2022 | 2023Dec 2023 | 2024Dec 2024 | 2025Dec 2025 | LTMSept 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross margin | 22.6% | 22.3% | 22.4% | 24.8% | 27.2% | 29.5% | 33.0% | 35.1% | 37.1% | 40.2% | 41.0% | 39.6% | 42.0% | 43.8% | 47.0% | 48.9% | 50.3% | 51.4% |
| Operating margin | 4.6% | 4.1% | 1.8% | 1.1% | 1.0% | 0.2% | 2.1% | 3.1% | 2.3% | 5.3% | 5.2% | 5.9% | 5.3% | 2.4% | 6.4% | 10.8% | 11.2% | 13.1% |
| Net margin | 3.7% | 3.4% | 1.3% | −0.1% | 0.4% | −0.3% | 0.6% | 1.7% | 1.7% | 4.3% | 4.1% | 5.5% | 7.1% | −0.5% | 5.3% | 9.3% | 10.8% | 16.9% |
| Free-cash-flow margin | 11.9% | 7.4% | 4.4% | 0.6% | 2.7% | 2.2% | 7.0% | 7.7% | 3.6% | 7.4% | 7.7% | 6.7% | −3.1% | −3.3% | 5.6% | 5.2% | 1.1% | −5.9% |
| Return on equity | 17.2% | 19.0% | 8.6% | −0.5% | 3.1% | −2.4% | 4.9% | 14.5% | 12.9% | 28.3% | 21.9% | 27.4% | 28.8% | −1.9% | 17.5% | 24.3% | 22.3% | 26.3% |
| Return on assets | 6.5% | 7.1% | 2.9% | −0.1% | 0.8% | −0.5% | 1.0% | 3.2% | 2.8% | 6.9% | 6.0% | 7.8% | 9.0% | −0.6% | 6.1% | 10.3% | 10.8% | 13.1% |
| Asset turnover | 1.77 | 2.10 | 2.18 | 2.11 | 2.05 | 1.88 | 1.79 | 1.84 | 1.66 | 1.58 | 1.45 | 1.41 | 1.27 | 1.16 | 1.16 | 1.11 | 0.99 | 0.77 |
| Current ratio | 1.33 | 1.33 | 1.17 | 1.12 | 1.07 | 1.12 | 1.05 | 1.04 | 1.04 | 1.10 | 1.10 | 1.05 | 1.14 | 0.94 | 1.05 | 1.06 | 1.05 | 0.99 |
| Debt to equity | 2.1% | 2.7% | 5.0% | 45.1% | 40.7% | 92.0% | 64.0% | 45.8% | 90.0% | 57.3% | 40.0% | 35.5% | 36.8% | 49.1% | 33.4% | 20.3% | 16.9% | 29.5% |
| Interest cover (operating income ÷ interest) | 33.2x | 36.1x | 13.3x | 7.3x | 5.3x | 0.8x | 4.9x | 8.6x | 4.8x | 8.8x | 9.1x | 13.9x | 13.8x | 5.2x | 11.6x | 28.5x | 35.2x | 23.3x |
| Effective tax rate | 21.8% | 23.5% | 31.2% | 78.7% | 31.8% | — | 60.6% | 36.6% | 20.2% | 10.6% | 17.0% | 11.8% | 12.6% | — | 19.0% | 13.5% | 19.6% | 22.3% |
| Capital spending as % of revenue | 1.5% | 2.9% | 3.8% | 6.2% | 4.6% | 5.5% | 4.3% | 5.0% | 6.7% | 5.8% | 6.0% | 10.4% | 13.0% | 12.4% | 9.2% | 13.0% | 18.4% | 27.0% |
| Free cash flow ÷ net income | 323.7% | 218.4% | 331.5% | — | 741.2% | — | >999% | 441.4% | 211.3% | 171.7% | 186.9% | 121.5% | −44.1% | — | 105.9% | 55.5% | 9.9% | −34.8% |
| Dividends and buybacks ÷ free cash flow | 0.0% | — | 13.2% | 243.0% | 0.0% | 0.0% | — | — | — | — | — | 0.0% | — | — | 0.0% | 0.0% | — | — |
| Quarter | 2024 Q4Dec 2024 | 2025 Q1Mar 2025 | 2025 Q2Jun 2025 | 2025 Q3Sept 2025 | 2025 Q4Dec 2025 | 2026 Q1Mar 2026 | 2026 Q2Jun 2026 | 2026 Q3Sept 2026 |
|---|---|---|---|---|---|---|---|---|
| Gross margin | 47.3% | 50.6% | 51.8% | 50.8% | 48.5% | 51.8% | 52.3% | 53.2% |
| Operating margin | 11.3% | 11.8% | 11.4% | 9.7% | 11.7% | 13.1% | 13.7% | 13.9% |
| Net margin | 10.7% | 11.0% | 10.8% | 11.8% | 9.9% | 16.7% | 31.2% | 10.2% |
| Free-cash-flow margin | 9.5% | −5.1% | 0.2% | 0.2% | 7.0% | −10.0% | −4.4% | −17.3% |
| Current ratio | 1.06 | 1.05 | 1.02 | 1.01 | 1.05 | 1.18 | 1.03 | 0.99 |
| Debt to equity | 20.2% | 19.1% | 16.7% | 14.8% | 16.6% | 27.6% | 24.0% | 29.3% |
Financial health
- Short-term assets cover short-term liabilities $255.1bn of assets due within a year against $258.0bn of liabilities due within a year.
- Short-term assets cover long-term liabilities Not assessable from the reported split. Not assessable.
- More cash than debt $55.8bn of cash against $180.0bn of debt.
- Debt below 40% of shareholders' equity Debt is 29% of equity.
- Debt burden no higher than five years ago Debt to equity moved from 35% to 29% over five years.
- A year's operating cash flow covers at least 20% of debt $168.3bn of operating cash flow against $180.0bn of debt.
- Operating profit covers interest at least five times over Operating income of $104.4bn against $4.5bn of interest.
Moat
Weak moat
How hard Amazon's competitive advantage looks for rivals to wear away, judged from 10 years of its own filings: returns on capital, pricing power, profit durability, cash conversion and discipline.
- Returns on capital 8 / 20
Net income has been a median 6.2% of total assets over 10 years.
- Pricing power 12 / 20
Gross margin has been a median 42.2%, moving by 4.7 percentage points (standard deviation) across 10 years.
- Durability 5 / 20
Operating margin has been a median 5.6%; its worst year was 2.0%.
- Cash conversion 9 / 20
Free cash flow was positive in 7 of 10 years, at a median 4.5% of revenue.
- Discipline 14 / 20
The diluted share count rose 7.2% over five years; stock-based pay has been a median 2.5% of revenue.
AI disruption exposure: Medium. In this industry, AI could change how the product is made or sold, without replacing the core asset. The score above includes a 5-point deduction for that exposure (49 before it).
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