Baidu, Inc. income statement
In fiscal 2025, Baidu, Inc. reported revenue of $17.96bn, down 2.9% on the year before, operating income of −$810m (a -4.5% margin) and net income of $778m. Every line below comes from the company's 10-K and 10-Q filings; column headings link to the filing.
Income statement
| Fiscal year | 2009Dec 2009 | 2010Dec 2010 | 2011Dec 2011 | 2012Dec 2012 | 2013Dec 2013 | 2014Dec 2014 | 2015Dec 2015 | 2016Dec 2016 | 2017Dec 2017 | 2018Dec 2018 | 2019Dec 2019 | 2020Dec 2020 | 2021Dec 2021 | 2022Dec 2022 | 2023Dec 2023 | 2024Dec 2024 | 2025Dec 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 0.7 | 1.2 | 2.2 | 3.5 | 5.2 | 8.0 | 10.6 | 10.6 | 12.6 | 15.5 | 15.6 | 15.5 | 19.3 | 18.4 | 19.0 | 18.5 | 18.0 |
| Cost of revenue | 0.2 | 0.3 | 0.6 | 1.0 | 1.9 | 3.1 | 4.4 | 5.3 | 6.4 | 7.8 | 9.1 | 8.0 | 10.0 | 9.5 | 9.2 | 9.2 | 10.1 |
| Gross profit | 0.4 | 0.9 | 1.6 | 2.5 | 3.3 | 4.9 | 6.2 | 5.3 | 6.2 | 7.7 | 6.5 | 7.5 | 9.3 | 8.9 | 9.8 | 9.3 | 7.9 |
| Research and development | 0.1 | 0.1 | 0.2 | 0.4 | 0.7 | 1.1 | 1.6 | 1.5 | 1.9 | 2.4 | 2.7 | 2.8 | 3.9 | 3.5 | 3.4 | 3.1 | 2.8 |
| Selling, general and administrative | 0.1 | 0.2 | 0.3 | 0.4 | 0.8 | 1.7 | 2.7 | 2.3 | 1.9 | 2.9 | 2.9 | 2.6 | 3.8 | 3.1 | 3.3 | 3.3 | 3.6 |
| Operating income | 0.2 | 0.6 | 1.2 | 1.8 | 1.8 | 2.1 | 1.9 | 1.5 | 2.3 | 2.4 | 0.9 | 2.1 | 1.6 | 2.4 | 3.1 | 3.0 | −0.8 |
| Interest expense | — | — | 0.0 | 0.0 | 0.1 | 0.1 | 0.2 | 0.2 | 0.2 | 0.3 | 0.4 | 0.4 | 0.5 | 0.4 | 0.5 | 0.4 | 0.4 |
| Income before tax | 0.2 | 0.6 | 1.2 | 1.9 | 2.0 | 2.4 | 6.0 | 2.2 | 3.2 | 4.1 | −0.0 | 3.3 | 1.7 | 1.5 | 3.6 | 4.0 | 0.9 |
| Income tax | 0.0 | 0.1 | 0.2 | 0.2 | 0.3 | 0.4 | 0.9 | 0.4 | 0.4 | 0.7 | 0.3 | 0.6 | 0.5 | 0.4 | 0.5 | 0.6 | 0.2 |
| Net income | 0.2 | 0.5 | 1.0 | 1.7 | 1.7 | 2.1 | 5.4 | 1.8 | 2.7 | 4.2 | 0.3 | 3.3 | 1.6 | 1.1 | 2.9 | 3.3 | 0.8 |
| Diluted EPS | $50.01 | $119.32 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Diluted shares (average) | 4m | 4m | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| EBITDA | 0.3 | 0.6 | 1.3 | 2.0 | 2.1 | 2.4 | 2.3 | 2.0 | 2.9 | 2.9 | 1.7 | 2.9 | 2.5 | 3.3 | 4.1 | 3.9 | 0.2 |
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