Playboy, Inc. insider trading
Every open-market purchase and sale by Playboy, Inc.'s officers, directors and largest shareholders since November 4, 2021, and what the share price did next.
| Date | Insider | Trade | Shares | Price | Value | 1M after | 3M after | 6M after |
|---|
Does following Playboy, Inc.’s insiders pay?
From June 9, 2020 to September 9, 2026, 16 insiders reported 10 open-market purchases and 57 sales not made under a pre-set plan in Playboy, Inc. Twelve months after each purchase was reported, the shares were −16.4% against the S&P 500 on average (median −75.0%), over 6 purchases with a full year of prices; 33% beat the index. After sales, the shares moved −56.2% against the index over 12 months (a negative figure means selling was the right call). That rests on fewer than 20 purchases, too few to read much into.
| Insider | Role | Purchases | 12 months after their purchases | Beat the S&P 500 | Sales | 12 months after their sales | Latest report |
|---|---|---|---|---|---|---|---|
| Kohn Bernhard L III | CEO & President | 2 | −75.8% (2) | 0% | 15 | −75.8% (2) | July 9, 2026 |
| Riley Christopher | General Counsel & Secretary | 1 | −75.0% (1) | 0% | 11 | −75.8% (2) | July 7, 2026 |
| Edmonds Tracey E | Director | 0 | — | — | 7 | −75.9% (1) | September 9, 2026 |
| Barton Lance | Former CFO | 1 | −75.0% (1) | 0% | 4 | −75.8% (2) | March 24, 2023 |
| Crossman Marc | CFO & COO | 0 | — | — | 5 | — | July 1, 2026 |
| Drawbridge Special Opportunities Fund LP and related entities | 10% owner | 0 | — | — | 4 | −75.2% (2) | August 25, 2026 |
| Liu Dong | Chief Financial Officer | 2 | +101.5% (1) | 100% | 1 | +101.5% (1) | October 6, 2020 |
| Liu Suying | Chief Executive Officer | 2 | +101.5% (1) | 100% | 1 | +101.5% (1) | October 6, 2020 |
| Fortress Investment Group LLC | Other | 0 | — | — | 2 | −76.2% (2) | October 21, 2021 |
| Fortress Principal Investment Holdings IV LLC | Other | 0 | — | — | 2 | −72.1% (2) | September 27, 2021 |
| Rizvi Suhail | Director | 1 | — | — | 1 | — | March 23, 2023 |
| Beuting Florus | CAO & Treasurer | 0 | — | — | 1 | −75.7% (1) | March 25, 2022 |
| Drawbridge Special Opportunities Advisors LLC | 10% owner | 0 | — | — | 1 | −70.7% (1) | August 30, 2021 |
| Drawbridge Special Opportunities Gp LLC | Other | 0 | — | — | 1 | −74.0% (1) | August 20, 2021 |
| Fig LLC | Other | 0 | — | — | 1 | −72.6% (1) | September 7, 2021 |
| Rizvi Traverse Gp II, LLC | 10% owner | 1 | — | — | 0 | — | March 23, 2023 |
When several insiders traded Playboy, Inc.
Months when 2 or more insiders became net buyers, or 3 or more net sellers, of Playboy, Inc. in reports dated in the 91 days before the month end, and how the stock did against the S&P 500 from that month end. After 3 selling crowds, +128.9%. One company's history is too short to judge by; the test across every company is the better guide.
| Month | Crowd | 3 months on, vs S&P 500 | 6 months | 12 months |
|---|---|---|---|---|
| March 31, 2022 | 5 selling | −36.8% | −49.0% | −77.6% |
| August 31, 2021 | 4 selling | +53.1% | −31.5% | −70.7% |
| October 30, 2020 | 3 selling | +10.8% | +467.2% | +158.2% |