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Saga Communications Inc (SGA) stock

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NASDAQ: SGA Nasdaq Broadcasting Next results ~November 12, 2026

D Fundamentals grade

Saga Communications Inc is a US-listed company in the broadcasting industry. Its financial year ends in December.

Stock price today

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Third-party market data · may be delayed

Fair value per share

~$19

Cash-flow model

Base case. Range ~$15–$24 across our lower- and higher-growth cases (-3%–7% a year).

Price vs value

Undervalued

The price is below our entire value range; our base value is 142% above it.

Price used: $7.77, November 2, 2026

Saga Communications Inc valuation: adjust assumptions and compare models →

Who’s trading

What company insiders, investment funds and members of Congress have been doing with the stock, from their own filings.

  • Insiders0 buying, 1 selling0 purchases and 1 sale by directors and officers, last 12 monthsInsider trades
  • Funds14 adding, 7 cuttingOf 2 active managers that changed their stake, 1 added; quarter to June 30, 2026Fund buyers and sellers

Value diary

Our note on each quarter Saga Communications files

Where Saga Communications stands after its latest 10-Q

Revenue for the twelve months to June 2026 was $104m, down 5.8% on a year earlier, about the same pace as a quarter earlier. Free-cash-flow margin fell to -1.0% from 6.9% a year earlier. Operating margin narrowed to -12.3% from 1.6%. Against its peers on growth, profitability, cash generation and balance sheet, it grades D. It passes 5 of our 7 financial-health checks. Our cash-flow model value is $18.89 a share, against a share price of $8.37. At that price, our model says the market is pricing in cash flow shrinking about 18.5% a year for five years, slower than the -0.8% a year revenue growth it has delivered.

Source: 10-Q filed August 14, 2026 on SEC EDGAR · Financials · Valuation

Written from the company's filings and our models when each quarter's report arrives. Figures in older notes are as published at the time. Not investment advice.

The Fundamentalytics view

Next results ~November 12, 2026 (estimated)

Saga Communications Inc's trailing-twelve-month revenue fell 5.8% year on year, with a free-cash-flow margin of -1.0%. Where it stands out: long-term debt as % of assets of 0.0% ranks 1 of 13 broadcasting companies we cover. Where it lags: free-cash-flow margin of -1.0% ranks 12 of 13 broadcasting companies we cover.

Our discounted-cash-flow model values the business at ~$19 per share in the base case (~$15–$24 across growth scenarios) — model values under stated assumptions, not a price target.

Current signal Results well ahead of expectations: Reported earnings per share beat the analysts' consensus estimate by 183% in the quarter to 2026-06-30.

Assembled from SEC-filed figures — the full workings are on this page and in our methodology. Observations, not recommendations.

Highlights

How we pick these

Strengths

  • Priced below our value. The share price of $7.77 is 142% below our value per share of $19.
  • Net cash. Cash exceeds long-term debt by $0.0bn.

Things to watch

  • Results due soon. Results are expected around 5 November; the share price can move sharply on the day.
  • Revenue shrinking. Revenue fell 5.8% over the last 12 months.
  • Loss-making. Operating margin is -12.3%: costs exceed revenue.
  • Margins narrowing. Operating margin is down 13.9 points on a year ago.
  • Burning cash. Free cash flow was -1.0% of revenue over the last 12 months.
  • Below peers: change in growth rate. Change in growth rate of -0.4pp ranks 10 of 13 broadcasting companies we cover (median +1.0pp).

Latest results: FY2026 Q2

Filed August 14, 2026
Earnings per share
$0.15 against an average estimate of -$0.18: beat by 183.3%
Revenue
$26m, down 6.5% on a year earlier
Share reaction
-3.8% in the first session after the results on August 13, 2026, against +0.5% for the S&P 500
Next report
November 12, 2026

Saga Communications' figures from its SEC filings and results release; estimates are the analysts' average. Not a recommendation.

Price chart

  • 1 day-4.1%
  • 1 week-5.2%
  • 1 month-8.3%
  • This year-27.0%
  • 1 year-30.4%
  • 5 years-42.3%
  • S&P 500 this year+11.2%

Closing prices to 2026-11-02. Price change only, dividends excluded.

Loading chart…

Third-party market data · may be delayed

At a glance

Trailing twelve months, from SEC filings

Profitability

Revenue (TTM)
$104M
Operating margin
-12.3%
Net margin
-8.5%
EPS (TTM, diluted)
$-1.45

Growth

Revenue growth
−5.8%
Change in growth rate
−0.4 pts
Share count change
+0.1%

Cash

Free cash flow (TTM)
-$1M
FCF margin
-1.0%

Earnings

Last results
August 13, 2026
Next results (est.)
November 5, 2026

News & updates

Updated October 31, 2026

Company announcements, filed results and changes that matter to shareholders.

  1. Announcement
  2. Results

Refreshed hourly when new source data is available. Summaries are checked against company releases and SEC filings. Company announcement headlines are labelled when a checked summary is unavailable.

Valuation

Saga Communications Inc valuation models and calculator

What the price is pricing in

The share price implies cash flow shrinking about 20.2% a year for five years.That is slower than the -0.8% a year revenue growth Saga Communications has delivered.

  • Priced in-20.2%
  • Last 12 months-5.8%
  • 3 years a year-3.6%
  • 5 years a year-0.8%

Our cash-flow model with every input fixed except growth over the next five years, solved for the growth at which the model value equals the share price ($7.88, Nov 3, 2026). Cash-flow growth then fades to 2.5% a year; discount rate 8.5%. Delivered figures are revenue growth from SEC filings. This is a model exercise, not investment advice or a forecast of the share price. All companies

Fundamentalytics rating

model v1.6 · 2026-11-03
Buy12-month view
12-month price target
~$19
Price used
$7.88close November 3, 2026
Implied change
▲ +138%
Uncertainty
Low

How we got here: a discounted-cash-flow model of Saga Communications Inc's free cash flow after stock-based pay with after-tax interest added back ($5.6M, FY2026 Q2 TTM), growing 1.6% and 1.9% in the next two years (forecasts, guidance and its record), then back to 2% by year five, and fading to 2.5%, discounted at 8.5%. Lower and higher growth cases span ~$15–~$24 ; that spread sets a 15% margin before we rate Buy or Sell.

Produced by Fundamentalytics' automated valuation model on November 3, 2026, using delayed market prices. Rating meanings, methodology and conflicts: recommendations disclosure and research disclaimer. General research, not personal advice — it does not consider your circumstances. Prices can fall as well as rise.

Our value per share comes from a discounted-cash-flow model of Saga Communications Inc's free cash flow after stock-based pay ( $5.6M, FY2026 Q2 TTM, with after-tax interest added back): growth for five years as below (the first two years from forecasts, guidance and the company's record), fading to 2.5%, discounted at 8.5%, then cash added and debt and other claims subtracted. These are model values under stated assumptions, not price targets or recommendations.

Valuation models

We value Saga Communications Inc as an operating company, with every model that fits that kind of business. Cost of equity 8.6%: the 10-year Treasury yield (4.9%) plus a beta of 0.8 times a 4.5% equity risk premium.

Value per share by model
Model Value per share In the combined value?
Cash-flow model (DCF) Free cash flow to the firm (after stock pay, with after-tax interest added back), grown then faded to 2.5%, discounted at 8.5% as the firm rate, less debt and other claims. ~$19 ~$15–$24 Primary model, counts double
Price-to-earnings vs peers Earnings per share times peers' typical (harmonic-mean) price-to-earnings. — Does not apply: no positive earnings in the latest twelve months
Residual income Book value plus the present value of returns above the cost of equity, fading over ten years. ~$10 ~$6.5–$16 Included
Justified price-to-book Book value times (return on equity - growth) / (cost of equity - growth): steady-state returns. ~$5.5 ~$4.9–$6.2 Included
Combined value Weighted average of the models that apply: the primary model (cash-flow model (dcf)) counts double. Models more than 5x or less than 0.2x the share price, or more than 3x away from the other models' median, are left out. ~$13 ~$5.5–$19 3 models

Different models fail in different ways, so where several apply we average them rather than trust one. Peer-based models compare Saga Communications Inc with Broadcasting in our coverage, using third-party market data. Model values are estimates under stated assumptions, updated as new filings arrive; not price targets or investment advice. How each model works.

Value per share under different assumptions
Discount rate ↓ / growth → −5% growth0% growth5% growth10% growth15% growth20% growth
7% $17$22$28$36$47$61
8.5% $14$17$22$28$35$45
10% $12$15$18$23$28$36

Valuation multiples over time Market data may be delayed

At fiscal year end 20152016201720182019202020212022202320242025Now
Share price$18.15$24.45$20.57$17.57$16.71$13.39$14.05$16.41$17.53$9.48$10.65$7.77
Market value$104m$141m$119m$102m$98m$79m$83m$98m$106m$58m$66m$48m
+ Net debt (− = net cash)$15m$10m−$28m−$25m−$34m−$41m−$55m−$37m−$30m−$14m−$18m−$13m
Enterprise value$119m$151m$91m$78m$63m$37m$28m$61m$76m$44m$48m$34m
Multiples
Price / sales 0.9x1.2x1.0x0.8x0.8x0.8x0.8x0.9x0.9x0.5x0.6x0.5x
Price / earnings 7.8x7.8x2.2x7.5x7.3x—7.5x10.7x11.2x16.6x——
Price / free cash flow 4.2x5.6x—5.2x5.0x8.0x5.5x8.8x9.6x5.8x27.0x—
EV / EBITDA 5.3x5.3x3.9x2.9x2.5x7.1x1.4x3.4x4.6x5.7x——

Market value uses the period's diluted share count; figures for each fiscal year use that year's results and the price at year end. "Now" uses today's price and the last twelve months.

Moat

30 /100

Weak moat

How hard Saga Communications's competitive advantage looks for rivals to wear away, judged from 10 years of its own filings: returns on capital, pricing power, profit durability, cash conversion and discipline.

  • Returns on capital 3 / 20

    Net income has been a median 3.2% of total assets over 10 years.

  • Durability 2 / 20

    Operating margin has been a median 10.0%; its worst year was -12.3%.

  • Cash conversion 13 / 20

    Free cash flow was positive in 8 of 10 years, at a median 9.6% of revenue.

  • Discipline 10 / 20

    The diluted share count rose 3.8% over five years.

AI disruption exposure: Medium. In this industry, AI could change how the product is made or sold, without replacing the core asset. The score above includes a 5-point deduction for that exposure (35 before it).

A rules-based reading of reported figures, not a forecast and not investment advice. How the score is built: methodology.

Forecasts and guidance

Next results: November 12, 2026, before the open. Analysts expect revenue of $28m for the quarter.

Analysts' consensus

Fiscal yearEPSGrowthRevenueGrowth
Current −$0.52 +57% $105m −2%
Next −$0.36 +31% $106m +1%

How the EPS forecast has moved

The consensus EPS forecast for the current fiscal year is 0.0% on 90 days ago. In the last 30 days, 0 analysts raised Saga Communications Inc's forecast and 1 cut it.

Consensus EPS forecast Saga Communications Inc, last 90 days
−$0.60 −$0.40 −$0.20 $0.00 90 days ago 60 days ago 30 days ago 7 days ago Now Current fiscal year, 90 days ago: −$0.52 Current fiscal year, 60 days ago: −$0.52 Current fiscal year, 30 days ago: −$0.52 Current fiscal year, 7 days ago: −$0.52 Current fiscal year, Now: −$0.52 −$0.52

Average of analysts' published estimates (third-party data).

View chart data
Period Current fiscal year
90 days ago −$0.52
60 days ago −$0.52
30 days ago −$0.52
7 days ago −$0.52
Now −$0.52

Earnings against estimates

Quarter toEstimateActualSurprise
Jun 2026 −$0.18 $0.15 +183.3%
Dec 2025 $0.04 −$1.07 −2775.0%
Sept 2025 $0.21 −$0.08 −138.1%

Adjusted EPS as companies report it, against the average analyst estimate.

How our valuation uses these forecasts

Our cash-flow model grows Saga Communications Inc's revenue by +1.6% next year and +1.9% the year after, then fades back toward its own record by year five. Next year's rate weighs analysts' consensus (+1.1%, weight 45%) and the company's own record (+2.0%, weight 55%) . How the weights are set.

Analyst recommendations

1 analysts, Oct 2026
Buy00%
Hold1100%
Sell00%

Monthly trend

  1. Oct 202611

Counts of recommendations published by analysts covering Saga Communications Inc, by month. Source: Aggregated broker recommendations (third-party data). Aggregated counts only: we do not reproduce any firm's recommendation or price target, and these are not Fundamentalytics ratings.

Positioning

Short interest
0.4%
of tradable shares
Days to cover
1.34
at average volume
Short interest, 1 month
+26%
to October 15, 2026
Held by institutions
53%
of shares
Held by insiders
25.0%
of shares
Employees
580
full time

Consensus figures average analysts' published estimates (third-party data); guidance is the company's own. Neither is our forecast. Short interest is reported twice a month and lags. Market data may be delayed.

This section is general information, not investment advice or a personal recommendation, and it does not take account of your objectives or circumstances. Forecasts and guidance are estimates, not promises: companies miss their own guidance and analysts' figures are often revised. Prices can fall as well as rise, and you can lose money. See our disclaimer.

Share-price performance

Market data may be delayed

Recent prices are available. Older price history and the statistics that need it are being loaded in the background.

What moved the share price

Last 12 months −30.4%

$11.16 on October 31, 2025 to $7.77

ThenNowEffect
Revenue (last 12 months) $110m $104m −5.8%
P/S multiple 0.6x 0.5x −26.0%
Share count 6m 6m −0.1%

Biggest factor: p/s multiple. Loss-making at one end, so the split uses price/sales.

Last 3 years −46.0%

$14.39 on November 3, 2023 to $7.77

ThenNowEffect
Revenue (last 12 months) $116m $104m −10.4%
P/S multiple 0.7x 0.5x −38.6%
Share count 6m 6m −1.8%

Biggest factor: p/s multiple. Loss-making at one end, so the split uses price/sales.

The effects multiply back to the price change exactly. Results are the last 12 months as known on each date (filings assumed public 45 days after quarter end).

Return and risk by year

Calendar year 202120222023202420252026 to date
Return
SGA+5%+17%+7%−46%+12%−27%
Industry peers (median)+28%−39%−9%−38%+2%−11%
S&P 500+29%−18%+26%+25%+18%+11%
Months that ended higher
SGA58%58%58%25%42%9%
S&P 50075%42%67%75%75%46%
Largest fall from a high during the year
SGA−29%−16%−23%−52%−14%−34%
S&P 500−5%−25%−10%−8%−19%−9%

Worst fall since October 29, 2015: 69% from May 1, 2017 to November 2, 2026. Getting back needed a 226% gain, and the shares have not yet recovered.

Price behaviour

52-week range
$7.77 – $11.85
From 52-week high
−34.4%
vs 50-day average
−8.5%
vs 200-day average
−18.8%
Volatility (1 year)
31%
Beta vs S&P 500
0.28

Volatility is the annualised standard deviation of daily returns. Beta 1.5 means the shares typically moved 1.5% for each 1% move in the S&P 500 over the past year. Prices to November 2, 2026.

Share price after results

Next day
8 up, 4 down
typical move ±3.6%
After a week
5 up, 7 down
typical move ±6.9%
After a month
5 up, 7 down
typical move ±8.9%
Results releasedNext dayS&P 500 next day5 days21 days
August 13, 2026 −3.8% +0.5% −9.6% −11.1%
May 7, 2026 −2.8% +0.5% −9.1% −17.7%
March 12, 2026 +3.5% −2.1% +1.7% +6.3%
November 6, 2025 +0.5% −1.0% −1.1% −4.3%
August 7, 2025 +6.6% +0.7% +11.6% +1.5%
May 8, 2025 +2.2% +0.6% +5.9% +6.7%
March 11, 2025 +5.4% −0.3% +9.8% +3.4%
November 7, 2024 −2.1% +1.2% −14.5% −13.7%
August 8, 2024 +1.3% +2.8% −0.3% −6.5%
May 9, 2024 −8.8% +0.7% −12.3% −25.4%
March 7, 2024 +1.9% +0.4% −3.5% −4.0%
November 2, 2023 +4.3% +2.8% +3.2% +5.7%

From the close before the release date to the close 1, 5 and 21 trading days after it, so releases before the open and after the close are both captured. Past moves don't predict future ones.

Saga Communications Inc in five measures

Fundamentals grade D
Growth Profitability Cash Balance sheet Value

Growth, profitability, cash generation and balance sheet are percentiles against the companies we cover in the same industry, from SEC filings (100 = best). Value compares the share price with our modelled value range (50 = at our base value; higher = cheaper). A description of reported data and our model — not a quality score or advice.

Fundamentals

Revenue (TTM) Saga Communications Inc
$100M $105M $110M $115M $120M FY23 Q3 FY24 Q2 FY25 Q1 FY26 Q2 Revenue (TTM), FY23 Q3: $115.9M Revenue (TTM), FY23 Q4: $114.9M Revenue (TTM), FY24 Q1: $114.3M Revenue (TTM), FY24 Q2: $114M Revenue (TTM), FY24 Q3: $112.8M Revenue (TTM), FY24 Q4: $112.9M Revenue (TTM), FY25 Q1: $111.8M Revenue (TTM), FY25 Q2: $110.4M Revenue (TTM), FY25 Q3: $109.8M Revenue (TTM), FY25 Q4: $107.1M Revenue (TTM), FY26 Q1: $105.8M Revenue (TTM), FY26 Q2: $103.9M $103.9M

Source: SEC EDGAR filings. Retrieved October 29, 2026.

View chart data
Period Revenue (TTM)
FY23 Q3 $115.9M
FY23 Q4 $114.9M
FY24 Q1 $114.3M
FY24 Q2 $114M
FY24 Q3 $112.8M
FY24 Q4 $112.9M
FY25 Q1 $111.8M
FY25 Q2 $110.4M
FY25 Q3 $109.8M
FY25 Q4 $107.1M
FY26 Q1 $105.8M
FY26 Q2 $103.9M
Revenue growth, TTM YoY Saga Communications Inc
-6% -4% -2% 0% 2% FY23 Q3 FY24 Q2 FY25 Q1 FY26 Q2 Revenue growth, TTM YoY, FY23 Q3: 1.7% Revenue growth, TTM YoY, FY23 Q4: -0.0% Revenue growth, TTM YoY, FY24 Q1: -1.4% Revenue growth, TTM YoY, FY24 Q2: -1.7% Revenue growth, TTM YoY, FY24 Q3: -2.6% Revenue growth, TTM YoY, FY24 Q4: -1.7% Revenue growth, TTM YoY, FY25 Q1: -2.1% Revenue growth, TTM YoY, FY25 Q2: -3.2% Revenue growth, TTM YoY, FY25 Q3: -2.7% Revenue growth, TTM YoY, FY25 Q4: -5.1% Revenue growth, TTM YoY, FY26 Q1: -5.4% Revenue growth, TTM YoY, FY26 Q2: -5.8% -5.8%

Source: SEC EDGAR filings. Retrieved October 29, 2026.

View chart data
Period Revenue growth, TTM YoY
FY23 Q3 1.7%
FY23 Q4 -0.0%
FY24 Q1 -1.4%
FY24 Q2 -1.7%
FY24 Q3 -2.6%
FY24 Q4 -1.7%
FY25 Q1 -2.1%
FY25 Q2 -3.2%
FY25 Q3 -2.7%
FY25 Q4 -5.1%
FY26 Q1 -5.4%
FY26 Q2 -5.8%
Operating margin (TTM) Saga Communications Inc
-20% -10% 0% 10% 20% FY23 Q3 FY24 Q2 FY25 Q1 FY26 Q2 Operating margin (TTM), FY23 Q3: 11.8% Operating margin (TTM), FY23 Q4: 10.0% Operating margin (TTM), FY24 Q1: 7.1% Operating margin (TTM), FY24 Q2: 5.3% Operating margin (TTM), FY24 Q3: 3.7% Operating margin (TTM), FY24 Q4: 2.1% Operating margin (TTM), FY25 Q1: 2.2% Operating margin (TTM), FY25 Q2: 1.6% Operating margin (TTM), FY25 Q3: -0.5% Operating margin (TTM), FY25 Q4: -10.3% Operating margin (TTM), FY26 Q1: -11.4% Operating margin (TTM), FY26 Q2: -12.3% -12.3%

Source: SEC EDGAR filings. Retrieved October 29, 2026.

View chart data
Period Operating margin (TTM)
FY23 Q3 11.8%
FY23 Q4 10.0%
FY24 Q1 7.1%
FY24 Q2 5.3%
FY24 Q3 3.7%
FY24 Q4 2.1%
FY25 Q1 2.2%
FY25 Q2 1.6%
FY25 Q3 -0.5%
FY25 Q4 -10.3%
FY26 Q1 -11.4%
FY26 Q2 -12.3%
FCF margin (TTM) Saga Communications Inc
-5% 0% 5% 10% 15% FY23 Q3 FY24 Q2 FY25 Q1 FY26 Q2 FCF margin (TTM), FY23 Q3: 10.4% FCF margin (TTM), FY23 Q4: 9.6% FCF margin (TTM), FY24 Q1: 9.0% FCF margin (TTM), FY24 Q2: 8.9% FCF margin (TTM), FY24 Q3: 6.6% FCF margin (TTM), FY24 Q4: 8.9% FCF margin (TTM), FY25 Q1: 7.1% FCF margin (TTM), FY25 Q2: 6.9% FCF margin (TTM), FY25 Q3: 5.4% FCF margin (TTM), FY25 Q4: 2.3% FCF margin (TTM), FY26 Q1: 1.3% FCF margin (TTM), FY26 Q2: -1.0% -1.0%

Source: SEC EDGAR filings. Retrieved October 29, 2026.

View chart data
Period FCF margin (TTM)
FY23 Q3 10.4%
FY23 Q4 9.6%
FY24 Q1 9.0%
FY24 Q2 8.9%
FY24 Q3 6.6%
FY24 Q4 8.9%
FY25 Q1 7.1%
FY25 Q2 6.9%
FY25 Q3 5.4%
FY25 Q4 2.3%
FY26 Q1 1.3%
FY26 Q2 -1.0%

Data: SEC EDGAR XBRL company facts (as filed in 10-K/10-Q); forms 10-K, 10-Q. Generated November 3, 2026. Definitions in our methodology.

Financial statements

US$ millions unless shown otherwise. Fiscal years, plus the last twelve months (LTM) when newer.

Fiscal year 2009 Dec 2009 2010 Dec 2010 2011 Dec 2011 2012 Dec 2012 2013 Dec 2013 2014 Dec 2014 2015 Dec 2015 2016 Dec 2016 2017 Dec 2017 2018 Dec 2018 2019 Dec 2019 2020 Dec 2020 2021 Dec 2021 2022 Dec 2022 2023 Dec 2023 2024 Dec 2024 2025 Dec 2025 LTM Jun 2026
Income
Revenue 121 126 125 130 129 134 112 119 118 125 123 96 108 115 116 113 107 104
EBITDA 10 36 34 39 33 33 23 28 23 26 26 5 21 18 17 8 −6 −8
Operating income 1 28 27 32 26 26 17 23 17 20 19 −1 15 13 11 2 −11 −13
Net income −3 15 13 18 15 15 13 18 55 14 13 −2 11 9 10 3 −8 −9
Diluted EPS −$0.46 $2.68 $2.23 $3.16 $2.64 $2.55 $2.29 $3.09 $9.27 $2.30 $2.23 −$0.32 $1.85 $1.52 $1.55 $0.55 −$1.22 −$1.45
Growth (year on year)
Revenue — +4.2% −0.4% +4.0% −0.6% +3.5% −16.6% +6.4% −0.7% +5.7% −1.4% −22.1% +13.1% +6.0% +0.5% −2.2% −5.1% −5.8%
EBITDA — +254.0% −4.8% +14.8% −14.9% −1.3% −30.9% +25.9% −17.3% +12.7% −2.7% −79.5% +294.3% −12.3% −9.3% −53.8% −176.8% −209.7%
Operating income — — −5.2% +19.6% −17.9% −1.3% −34.0% +31.5% −23.5% +14.2% −4.4% −106.6% — −13.2% −12.1% −79.5% −569.0% —
Net income — — −16.5% +41.9% −14.8% −2.4% −10.0% +35.6% +200.9% −75.0% −3.0% −114.4% — −17.5% +3.2% −63.6% −328.3% —
Diluted EPS — — −16.8% +41.7% −16.5% −3.4% −10.2% +34.9% +200.0% −75.2% −3.0% −114.3% — −17.8% +2.0% −64.5% −321.8% —
Margins
EBITDA margin 8.3% 28.3% 27.0% 29.8% 25.5% 24.4% 20.2% 23.9% 19.9% 21.2% 20.9% 5.5% 19.2% 15.9% 14.3% 6.8% −5.5% −7.6%
Operating margin 1.2% 22.4% 21.4% 24.6% 20.3% 19.4% 15.3% 18.9% 14.6% 15.8% 15.3% −1.3% 13.9% 11.4% 9.9% 2.1% −10.3% −12.3%
Net margin −2.1% 12.0% 10.1% 13.8% 11.8% 11.1% 12.0% 15.3% 46.3% 11.0% 10.8% −2.0% 10.3% 8.0% 8.2% 3.1% −7.4% −8.5%
Free-cash-flow margin 17.6% 18.6% 17.4% 20.1% 16.7% 14.8% 22.4% 21.3% −0.7% 15.7% 15.9% 10.2% 14.0% 9.7% 9.5% 8.9% 2.3% −1.0%
Cash flow
Cash from operations 25 28 27 31 27 25 29 29 5 26 25 12 19 17 15 14 5 2
Capital spending 4 4 5 5 5 6 4 4 6 6 6 2 4 6 4 4 3 3
Free cash flow 21 23 22 26 22 20 25 25 −1 20 20 10 15 11 11 10 2 −1
Stock-based pay — — 0 0 — — — — — — — — — — — — — —
Free cash flow after stock pay — — 22 26 — — — — — — — — — — — — — —
Balance sheet
Cash 13 12 7 16 18 18 22 27 53 45 44 51 55 37 30 19 23 18
Total debt 0 96 69 59 46 36 36 36 25 20 10 10 0 0 0 5 5 5
Net debt (negative = net cash) −13 84 62 43 28 18 15 10 −28 −25 −34 −41 −55 −37 −30 −14 −18 −13
Diluted shares 6m 6m — 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m 6m
Returned to shareholders
Dividends — 0 0 7 10 10 6 8 5 12 9 4 2 20 20 23 6 6
Buybacks 0 0 0 — — — — — — — — — — — — — — —
Total returned 0 0 0 7 10 10 6 8 5 12 9 4 2 20 20 23 6 6

Source: SEC EDGAR XBRL company facts (US and foreign periodic filings); column headings link to the filing. EBITDA is operating income plus depreciation and amortisation. Free cash flow is cash from operations minus capital spending. Growth is left blank when last year's figure was a loss or under 2% of revenue. Share counts and EPS are restated for stock splits. A dash means the company didn't report the figure.

Financial health

5 of 7 checks passed · June 30, 2026
What it owns · $197m
Short-term assets $46mLonger-term assets $151m
What it owes, and who funded it · $197m
Short-term liabilities $21mLonger-term liabilities $28mShareholders' equity $148m
  • Short-term assets cover short-term liabilities $46m of assets due within a year against $21m of liabilities due within a year.
  • Short-term assets cover long-term liabilities $46m short-term assets against $28m of longer-dated liabilities.
  • More cash than debt $18m of cash against $5m of debt.
  • Debt below 40% of shareholders' equity Debt is 3% of equity.
  • Debt burden no higher than five years ago Debt to equity moved from 0% to 3% over five years.
  • A year's operating cash flow covers at least 20% of debt $2m of operating cash flow against $5m of debt.
  • Operating profit covers interest at least five times over Operating income of −$13m against $403,000 of interest.

From Saga Communications Inc's latest balance sheet as filed. Checks are fixed, documented rules (methodology), counted only where the company reports the figures — a dot means the filing doesn't break the item out. Descriptions of reported data, not advice.

Dividends, buybacks and capital spending

Dividends (TTM)
$6.4M
Diluted share count
+0.1%
year over year
Total shareholder yield
13.5%
dividends 13.5% + buybacks 0.0% of market value
Days sales outstanding
46 days
receivables vs revenue

Competitors: side by side with peers

Closest by revenue in broadcasting
Last 12 months unless stated SGA BBGI UONE TSQ EVC SSP Median
Revenue, last 12 months $104m $191m $354m $425m $680m $2.1bn $2.2bn
Revenue growth, last 12 months −5.8% −16.1% −14.0% −4.9% 71.4% −14.2% −4.9%
Revenue growth, 3-year average −3.6% −9.5% −10.5% −2.9% 46.1% −4.5% −2.9%
Revenue growth, latest quarter −6.5% −16.7% −6.4% −0.1% 126.2% −9.2% −0.1%
Gross margin — — 71.6% 24.8% 51.1% — 51.1%
Operating margin −12.3% −116.1% −18.4% 0.6% 3.1% −50.3% 1.4%
Operating margin, 3-year average −1.8% −47.2% −25.0% 2.5% −10.1% −11.8% 0.4%
Net margin −8.5% −55.7% −19.0% −11.8% 0.6% −58.0% −0.9%
Cash from operations / revenue 2.0% −12.2% 3.0% 6.6% 9.4% 4.0% 6.6%
Free-cash-flow margin −1.0% −14.8% −0.2% 3.4% 8.0% 1.7% 3.4%
Free-cash-flow margin, 3-year average 4.9% −7.1% 4.1% 5.7% 9.8% 5.0% 5.7%
Stock pay / revenue — 0.1% 0.2% 3.0% 1.9% 0.8% 1.0%
Change in share count 0.1% 5.7% 3.2% −0.6% 5.6% 3.0% 2.1%

Median of all 13 companies we cover in broadcasting. Shaded: best of the six on that line (lowest for stock pay and share-count growth). 3-year figures average the last three 12-month periods; 3-year growth is compound annual. Source: SEC filings.

Peer comparison

13 broadcasting companies
Measure Company Peer median Rank
Revenue growth Growth -5.8% -4.9% 8 of 13
Change in growth rate Growth -0.4pp +1.0pp 10 of 13
Operating margin Profitability -12.3% 2.3% 9 of 12
Net margin Profitability -8.5% -0.9% 9 of 13
Free-cash-flow margin Cash generation -1.0% 3.4% 12 of 13
Long-term debt as % of assets Balance sheet 0.0% 55.6% 1 of 13
Change in share count Balance sheet 0.1% 2.1% 4 of 11
Days sales outstanding Balance sheet 46 days 73 days 3 of 13

Rank 1 = best in the group (for spending, debt and dilution, lower ranks first).

Where the revenue comes from

Fiscal year to December 31, 2025
Products and services
Line of business Revenue Share YoY
Broadcast Advertising Revenue Net $81.6M 76.2% ▼ 9.1%
Digital Advertising Revenue $16.9M 15.8% ▲ 19.2%
Other Revenue $8.6M 8.0% ▼ 4.1%

From Saga Communications Inc's 10-K filed April 14, 2026, as tagged in the filing. View filing. Indented rows are part of the line above; their share is of that line. In the bars, the faint bar behind is the year before.

Who owns it

Funds buying and selling
Reported value
$30.9M
Institutions reporting
28
Shares held vs prior quarter
▲ 0.5%
Positions opened / closed
3 / 2

Top buyers and sellers, Q2 2026: 14 institutions bought and 7 sold ; the biggest buyer was Marquette Asset Management, LLC (+28K shares) and the biggest seller Dimensional Fund Advisors LP (−20K). See which funds bought and sold →

Largest reported holders, June 30, 2026
Manager Value Shares Share of 13F value Shares QoQ
Towerview LLC $10.5M 1.2M 34.0% 0.0%
Gate City Capital Management, LLC $7.8M 864K 25.3% 0.0%
Dimensional Fund Advisors LP $3M 330K 9.7% ▼ 5.8%
Peapod Lane Capital LLC $1.9M 210K 6.2% ▲ 1.6%
Vanguard Capital Management LLC $1.7M 189K 5.5% ▲ 1.4%
Blackrock, Inc. $1.2M 133K 3.9% ▲ 2.8%
Renaissance Technologies LLC $960,676 106K 3.1% ▼ 0.5%
Bridgeway Capital Management, LLC $652,686 72K 2.1% ▲ 0.6%
Geode Capital Management, LLC $586,116 65K 1.9% ▼ 10.5%
Mork Capital Management, LLC $453,500 50K 1.5% 0.0%
Nuveen, LLC $384,505 42K 1.2% 0.0%
Empowered Funds, LLC $326,266 36K 1.1% 0.0%

From Form 13F filings with the SEC ( quarterly data sets), as reported by each manager for June 30, 2026 and filed up to 45 days later. 13F reports cover long US-listed positions of managers above $100M only, so this is not Saga Communications Inc's complete shareholder register. Values are as reported by the filers .

Insider trading activity

Full insider history and chart
Insider purchases History → $0 0 trades by 0 insiders, last 12 months Insider sales History → $68,377 1 trade by 1 insider · 0% under pre-set plans
Net ▼ $68,377 net selling
Insider Date Trade Shares Price Value
Edward K. Christian Trust 10% owner February 25, 2026 Sell 5,665 $12.07 $68,377

From insiders' Form 4 filings with the SEC. Excludes awards, option exercises and shares withheld for tax. "Pre-set plan" means the filing marks the trade as made under a Rule 10b5-1 plan. See every insider trade since five years ago, on a price chart.

Earnings dates and SEC filings

Results announcements

Next expected around November 5, 2026 estimated from the company's past filing pattern, not announced

  • August 13, 2026
  • May 7, 2026
  • March 12, 2026
  • November 6, 2025
  • August 7, 2025
  • May 8, 2025

Recent SEC filings

Data status

When each part of this page on Saga Communications Inc was last updated.

DataLast updatedSource
Share priceExchange closing prices
Financial statementsSEC 10-K and 10-Q filings
News and updatesCompany releases and SEC 8-K filings
Analyst estimatesAggregated analyst estimates
Valuation and scoresOur models, from the filed figures

How we build and check these figures: methodology and data sources.

Saga Communications Inc in brief

What does Saga Communications Inc do?
Saga Communications Inc is a US-listed company in the broadcasting industry. Its financial year ends in December.
What is Saga Communications Inc's stock ticker?
Saga Communications Inc trades under the ticker SGA on Nasdaq. This page brings together its financial statements, valuation models, ownership and recent company updates.
What is Saga Communications Inc's revenue, and how fast is it growing?
Over its most recent trailing twelve months, Saga Communications Inc reported revenue of $104M, 5.8% lower than a year earlier, according to its SEC filings.
What is Saga Communications Inc's free cash flow?
Saga Communications Inc's free-cash-flow margin is -1.0% of revenue over the trailing twelve months, ranking 12 of the 13 broadcasting companies we cover.
What is Saga Communications Inc's fair value (intrinsic value) per share?
Our discounted-cash-flow model of Saga Communications Inc's free cash flow after stock-based pay gives ~$19 per share in the base case, and ~$15–$24 across growth scenarios. These are model values under stated assumptions — not a price target or a recommendation.
Who are Saga Communications Inc's largest institutional shareholders?
By value reported in 13F filings for June 30, 2026, the largest reported holders are Towerview LLC, Gate City Capital Management, LLC and Dimensional Fund Advisors LP. 13F reports cover long US-listed positions of managers above $100M, filed up to 45 days after quarter end.
What is Saga Communications Inc's market cap?
On November 2, 2026, Saga Communications Inc's market capitalisation was about $47.5M and net debt of -$13.4M. Market figures come from third-party market data and may be delayed.
Does Saga Communications Inc pay a dividend?
Yes: Saga Communications Inc paid $6.4M in dividends over the trailing twelve months, a dividend yield of 13.50%.
How much debt does Saga Communications Inc have?
Saga Communications Inc's debt-to-equity ratio is 3.4%, from its latest balance sheet (0.0% five years earlier). The financial health section below sets out its other solvency checks.
Who are Saga Communications Inc's competitors?
In our Broadcasting peer group, the companies closest to Saga Communications Inc are Beasley Broadcast Group Inc, Urban ONE, Inc., Townsquare Media, Inc., Entravision Communications Corp and E.w. Scripps Co. The side-by-side comparison below sets their revenue, margins and growth against Saga Communications Inc's.
Are insiders buying or selling Saga Communications Inc stock?
Over the last 12 months, Saga Communications Inc's directors and officers reported 0 open-market purchases and 1 sales on Form 4. The insider trading page charts every trade.
When is Saga Communications Inc's next earnings date?
Around November 12, 2026, estimated from the spacing of its past results announcements (8-K filings). That is an estimate, not a confirmed date — Saga Communications Inc announces its own schedule.