undamentalytics Newsletter

Zebra Technologies insider trading

Every open-market purchase and sale by Zebra Technologies's officers, directors and largest shareholders since November 4, 2021, and what the share price did next.

Insider purchase Insider sale Marker size reflects trade value. Weekly closes adjusted for splits; may be delayed.
Zebra Technologies insider open-market trades
DateInsiderTrade SharesPriceValue 1M after 3M after 6M after

From insiders' Form 4 filings with the SEC: open-market purchases and sales only (awards, option exercises and shares withheld for tax are excluded), combined to one line per insider per day. "Plan" marks trades the filing says were made under a pre-set Rule 10b5-1 trading plan, which are scheduled in advance. Price changes run from the close on the trade date; hover a figure for the change relative to the S&P 500. Past moves don't predict future ones.

Does following Zebra Technologies’s insiders pay?

From February 12, 2010 to August 11, 2026, 33 insiders reported 22 open-market purchases and 247 sales not made under a pre-set plan in Zebra Technologies. Twelve months after each purchase was reported, the shares were +14.7% against the S&P 500 on average (median +6.9%), over 19 purchases with a full year of prices; 74% beat the index. After sales, the shares moved +7.2% against the index over 12 months (a negative figure means selling was the right call). That rests on fewer than 20 purchases, too few to read much into. Buying each purchase the day after it was reported, an equal amount each, held 12 months or until that insider reported a sale, would have turned $10,000 on February 22, 2011 into $44,733 by November 2, 2026, +10.0% a year. It held shares 49% of the time; the S&P 500 on those same days, with Treasury bills otherwise, made $27,734 (+6.7% a year), and held throughout $75,597 (+13.8%).

$0$25.0k$50.0k$75.0k 20112013201520172019202120232025 $75.6k$44.7k$27.7k
Copying Zebra Technologies's insidersS&P 500, same days investedS&P 500, held throughout $10,000 copying every open-market purchase by Zebra Technologies's insiders from February 22, 2011, before costs and taxes, marked weekly. Uninvested money earns the Treasury bill rate; the portfolio held shares 49% of the time.
Zebra Technologies: each insider's record
InsiderRolePurchases12 months after their purchasesBeat the S&P 500Sales12 months after their salesLatest report
Gustafsson Anders Executive Chair 2 −19.9% (2) 50% 33 +12.4% (33) February 25, 2025
Cho Michael Chief Strategy Officer 0 — — 28 +7.8% (27) August 11, 2026
Terzich Michael H SVP, Chief Administrative Ofcr 0 — — 21 +20.3% (21) May 27, 2020
Gagnier Hugh K SVP, Global Supply Chain 0 — — 19 +17.1% (19) August 27, 2018
Smith Michael A Director 0 — — 17 −0.5% (17) November 19, 2021
Kaput Jim L SVP, General Counsel & Secy 1 +36.8% (1) 100% 15 +12.3% (15) August 15, 2018
Burns Bill Chief Executive Officer 3 +24.8% (3) 100% 11 +13.1% (11) November 9, 2023
Schmitz Jeffrey F Chief People Officer 0 — — 14 −6.9% (14) November 8, 2024
Heel Joachim Chief Revenue Officer 4 −3.8% (4) 50% 6 +18.6% (6) June 3, 2021
Kogl Cristen L Chief Legal Officer 0 — — 9 +10.1% (8) March 5, 2026
Keyser Richard L Director 3 +4.3% (3) 67% 5 +1.5% (5) August 7, 2023
Williams Stephen Edgar Chief Global Ops & Services 0 — — 8 +5.5% (8) August 8, 2022
Manire Ross W Director 0 — — 6 +1.9% (6) September 1, 2021
Modruson Frank Blaise Director 3 +49.7% (3) 100% 3 −36.8% (3) August 11, 2023
O'sullivan Colleen M Chief Accounting Officer 0 — — 6 +2.2% (6) November 27, 2024
Gerskovich Philip SVP, New Growth Platforms 1 +6.0% (1) 100% 4 +13.3% (4) September 2, 2014
Leonetti Olivier SVP, Chief Financial Officer 0 — — 5 +26.0% (5) May 12, 2020
Potter Robert J Director 0 — — 5 −20.3% (5) March 27, 2015
Cless Gerhard Executive Vice President 0 — — 4 +1.0% (4) December 20, 2012
Roberts Janice M Director 0 — — 4 +15.4% (3) May 15, 2026
Winters Nathan Andrew Chief Financial Officer 1 +58.0% (1) 100% 3 −39.6% (3) November 4, 2024
Dhanasekaran Satish Director 3 — — 0 — March 16, 2026
Ludwick Andrew K Director 0 — — 3 +24.2% (3) November 19, 2019
Naughton Todd R VP Finance 0 — — 3 +13.3% (3) August 13, 2014
Smiley Michael C Chief Financial Officer 1 −3.9% (1) 0% 2 +7.4% (2) November 13, 2015
Townsend Joanne VP Human Resources 0 — — 3 −1.4% (3) May 10, 2012
Armstrong Robert John Jr Chief Marketing Officer 0 — — 2 −28.0% (2) November 8, 2024
Connly Linda Director 0 — — 2 −5.3% (1) August 11, 2026
White Joseph Ramsey Chief Product & Solutions 0 — — 2 −28.5% (2) November 12, 2024
Desai Chirantan Jitendra Director 0 — — 1 +16.3% (1) August 21, 2019
Hudson Richard Edward Chief Revenue Officer 0 — — 1 −53.7% (1) November 8, 2024
Luff Loizides Melissa Chief People Officer 0 — — 1 — May 28, 2026
Walsh William J SVP and GM, ZES 0 — — 1 +4.3% (1) September 2, 2010

Moves are the shares’ return including dividends minus the S&P 500’s, from the close on the first trading day after each report; the number of trades with a finished 12-month window is in brackets. Green means the trade went the insider’s way (a purchase ahead of the index, a sale followed by the shares trailing it). A trade reported both by a director or officer and by a fund or company they are linked to counts once here, under the person. Purchases count only where the share price actually traded was at least $5. These figures describe what the shares did, not why anyone traded. Insiders across all companies.

When several insiders traded Zebra Technologies

Months when 2 or more insiders became net buyers, or 3 or more net sellers, of Zebra Technologies in reports dated in the 91 days before the month end, and how the stock did against the S&P 500 from that month end. After the 2 buying crowds with six months of prices, it averaged −21.8% against the index. After 13 selling crowds, +1.2%. One company's history is too short to judge by; the test across every company is the better guide.

MonthCrowd3 months on, vs S&P 5006 months12 months
May 29, 20263 selling+44.3%not yetnot yet
November 29, 20248 selling−22.4%−28.0%−51.2%
February 29, 20245 selling+10.1%+11.9%−8.4%
August 31, 20234 buying−15.5%−8.6%−4.1%
May 29, 20209 selling−8.9%+22.5%+50.0%
March 29, 20187 selling−0.4%+16.6%+41.5%
May 31, 20174 selling−4.5%−5.2%+32.8%
August 31, 20163 selling+11.1%+16.8%+31.2%
November 30, 20152 buying−14.3%−35.0%−9.9%
May 29, 20155 selling−18.5%−28.5%−53.5%
December 31, 20143 selling+14.5%+43.4%−11.3%
May 30, 20147 selling+0.2%−10.4%+36.6%

Colours show whether the crowd was right: green when buyers were followed by a rise above the index, or sellers by a fall below it. Latest 12 of 16. Total returns from the month end; past patterns are not a forecast.

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