Fitlife Brands vs Natural Health Trends
Natural Health Trends is the larger business, with $39.8m of revenue in fiscal 2025 against $15.9m for Fitlife Brands (2.5 times as much). Natural Health Trends grew faster (-7.4% against -75.3%). Fitlife Brands kept more of each dollar of sales as profit: a net margin of 12.7% against -2.2%.
| Latest fiscal year | Fitlife BrandsFTLF, 2025 | Natural Health TrendsNHTC, 2025 |
|---|---|---|
| Revenue | $15.9m | $39.8m |
| Revenue growth | -75.3% | -7.4% |
| Net income | $2.0m | −$882,000 |
| Operating margin | — | -4.5% |
| Net margin | 12.7% | -2.2% |
| Return on equity | 5.1% | -3.1% |
| Free cash flow | $7.4m | −$6.1m |
| Cash | — | $6.8m |
| Total debt | $5.6m | $0 |
| Debt to equity | — | 0.0% |
| Dividend per share | — | $0.80 |
| Dividend yield | — | 60.0% |
| Share buybacks | — | — |
| Employees | — | 118 |
| Market value | $75.9m | $7.3m |
| Price vs our value range | Below our value range | — |
| Moat score | 63 (Moderate) | 67 (Moderate) |
| Insider trades, 12 months | 4 buys, 0 sales | 0 buys, 0 sales |