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Natural Health Trends Corp revenue

Natural Health Trends Corp's revenue was $39.8m in fiscal 2025, down 7.4% on the year before. Since fiscal 2010 ($23.6m) it has grown at a compound 3.5% a year. Over the last twelve months it was $34.1m.

Revenue history

US$ millions unless shown otherwise. Fiscal years, plus the last twelve months (LTM) when newer.

Natural Health Trends Corp: revenue history, annual
Fiscal year2010Dec 20102011Dec 20112012Dec 20122013Dec 20132014Dec 20142015Dec 20152016Dec 20162017Dec 20172018Dec 20182019Dec 20192020Dec 20202021Dec 20212022Dec 20222023Dec 20232024Dec 20242025Dec 2025LTMSept 2026
Revenue243138531252652881981927862604944434034
Growth on the year before—+32.2%+20.4%+40.0%+137.2%+112.6%+8.6%−31.3%−2.9%−59.6%−20.0%−3.3%−18.1%−10.6%−2.2%−7.4%—
Gross profit17232840982112331591535845453633322925
Gross margin70.4%73.8%74.2%76.1%78.3%79.6%80.9%80.4%79.5%74.1%72.6%75.0%74.2%74.6%74.0%73.5%74.3%

Revenue as reported in the company's 10-K and 10-Q filings (for banks, net interest income plus non-interest income). Growth is left blank when the earlier figure was zero or negative.

Where the revenue comes from

Fiscal year to December 31, 2025
Segments
Line of business Revenue Share YoY
Primary Reporting $38.4M 96.5% ▼ 6.1%
China $946,000 2.4% ▼ 40.1%
Russia and Kazakhstan $444,000 1.1% ▼ 9.4%
Products and services
Line of business Revenue Share YoY
Products $39M 97.3% ▼ 6.5%
Administrative Fees Freight and Other $1.1M 2.7% ▼ 30.1%
Geography
Region Revenue Share YoY
Hong Kong $32.7M 82.1% ▼ 6.9%
Taiwan $1.5M 3.9% ▼ 3.1%
Peru and Colombia $1.2M 3.0% ▲ 9.4%
United States $1.2M 2.9% ▲ 10.4%
China $946,000 2.4% ▼ 40.1%
Europe $530,000 1.3% ▼ 16.5%
Other Foreign Countries $477,000 1.2% ▼ 19.0%
Canada $475,000 1.2% ▼ 11.2%
Russia and Kazakhstan $444,000 1.1% ▼ 9.4%
Japan $333,000 0.8% ▲ 14.0%

From Natural Health Trends Corp's 10-K filed February 20, 2026, as tagged in the filing. View filing. Indented rows are part of the line above; their share is of that line. In the bars, the faint bar behind is the year before.

Revenue against peers

Personal Care Products: the closest covered companies by revenue. Last twelve months.

CompanyRevenueGrowth3-year growth a year
Natural Health Trends Corp $34.1m -16.5% -9.1%
Fitlife Brands, Inc. $35.7m -43.3% -3.0%
Axil Brands, Inc. $30.1m 10.3% -5.7%
Cbdmd, Inc. $20.9m 10.0% -7.3%
United Guardian Inc $11.2m 3.2% 2.5%
Mannatech Inc $107m -5.0% -7.7%

Compare with peers

Head to head: FTLF vs NHTCAXIL vs NHTCNHTC vs YCBDNHTC vs UG

More: Personal Care Products stocks compared, Consumer Staples sector, rankings of US companies

Figures from Natural Health Trends Corp's SEC filings (10-K and 10-Q), retrieved October 29, 2026. How we read and check them: methodology and data sources. Not investment advice. Back to Natural Health Trends Corp.