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Johnson Outdoors vs Smith & Wesson Brands

Johnson Outdoors and Smith & Wesson Brands are similar in size: $592m and $524m of revenue in their latest fiscal years. Smith & Wesson Brands grew faster (10.4% against -0.1%). Smith & Wesson Brands kept more of each dollar of sales as profit: a net margin of 3.5% against -5.8%. Johnson Outdoors carries less debt relative to equity (0.0% against 0.0%).

Latest fiscal yearJohnson OutdoorsJOUT, 2025Smith & Wesson BrandsSWBI, 2026
Revenue $592m $524m
Revenue growth -0.1% 10.4%
Net income −$34.3m $18.5m
Operating margin -2.7% 5.6%
Net margin -5.8% 3.5%
Return on equity -7.8% 4.9%
Free cash flow $40.2m $90.4m
Cash $176m $28.2m
Total debt $0 $0
Debt to equity 0.0% 0.0%
Dividend per share — $0.52
Dividend yield 2.7% 3.9%
Share buybacks $121,000 $0
Employees 1,300 —
Market value $487m $592m
Price vs our value range Below our value range Above our value range
Moat score 53 (Moderate) 57 (Moderate)
Insider trades, 12 months 0 buys, 8 sales 0 buys, 0 sales

Each figure is from the company's latest annual report and links to the page it comes from. Fiscal years can end on different dates. Market value and the value verdict use the delayed price shown on the stock pages. Not a recommendation.

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Figures from each company's latest annual report filed with the SEC (10-K or 20-F), as reported, with the fiscal year shown. Not investment advice. How we read filings: methodology.