Baozun Inc. revenue

Baozun Inc.'s revenue was $1.38bn in fiscal 2025, up 5.7% on the year before. Since fiscal 2013 ($248m) it has grown at a compound 15.4% a year.

Revenue history

US$ millions unless shown otherwise. Fiscal years, plus the last twelve months (LTM) when newer.

Baozun Inc.: revenue history, annual
Fiscal year	2013Dec 2013	2014Dec 2014	2015Dec 2015	2016Dec 2016	2017Dec 2017	2018Dec 2018	2019Dec 2019	2020Dec 2020	2021Dec 2021	2022Dec 2022	2023Dec 2023	2024Dec 2024	2025Dec 2025
Revenue	248	257	414	511	614	817	1,054	1,283	1,457	1,251	1,245	1,310	1,384
Growth on the year before	—	+3.9%	+60.9%	+23.5%	+20.3%	+33.1%	+29.0%	+21.7%	+13.5%	−14.1%	−0.4%	+5.2%	+5.7%
Gross profit	—	—	—	221	330	509	652	801	949	915	905	966	1,025
Gross margin	—	—	—	43.3%	53.8%	62.3%	61.9%	62.4%	65.1%	73.1%	72.7%	73.7%	74.1%

Revenue as reported in the company's 10-K and 10-Q filings (for banks, net interest income plus non-interest income). Growth is left blank when the earlier figure was zero or negative.

Revenue against peers

Broadline Retail: the closest covered companies by revenue. Last twelve months.

Company	Revenue	Growth	3-year growth a year
Baozun Inc.	$1.38bn	5.7%	77.5%
Revolve Group, Inc.	$1.31bn	10.8%	6.6%
ZKH Group Ltd	$1.25bn	2.7%	—
Ollie's Bargain Outlet Holdings, Inc.	$2.79bn	14.4%	12.9%
Etsy Inc	$3.01bn	10.8%	3.5%
Dillard's, Inc.	$6.60bn	0.2%	-1.7%

Compare with peers

Head to head: BZUN vs RVLV BZUN vs ZKH BZUN vs OLLI BZUN vs ETSY

More: Broadline Retail stocks compared, Consumer Discretionary sector, rankings of US companies

Figures from Baozun Inc.'s SEC filings (10-K and 10-Q), retrieved November 2, 2026. How we read and check them: methodology and data sources. Not investment advice. Back to Baozun Inc.