undamentalytics Newsletter

Mediaalpha, Inc. insider trading

Every open-market purchase and sale by Mediaalpha, Inc.'s officers, directors and largest shareholders since November 4, 2021, and what the share price did next.

No insider has bought shares on the open market in five years.

Insider purchase Insider sale Marker size reflects trade value. Weekly closes adjusted for splits; may be delayed.
Mediaalpha, Inc. insider open-market trades
DateInsiderTrade SharesPriceValue 1M after 3M after 6M after

From insiders' Form 4 filings with the SEC: open-market purchases and sales only (awards, option exercises and shares withheld for tax are excluded), combined to one line per insider per day. "Plan" marks trades the filing says were made under a pre-set Rule 10b5-1 trading plan, which are scheduled in advance. Price changes run from the close on the trade date; hover a figure for the change relative to the S&P 500. Past moves don't predict future ones.

Does following Mediaalpha, Inc.’s insiders pay?

From November 3, 2020 to August 13, 2025, 18 insiders reported 6 open-market purchases and 32 sales not made under a pre-set plan in Mediaalpha, Inc. Twelve months after each purchase was reported, the shares were −26.1% against the S&P 500 on average (median −31.1%), over 6 purchases with a full year of prices; 33% beat the index. After sales, the shares moved −69.1% against the index over 12 months (a negative figure means selling was the right call). That rests on fewer than 20 purchases, too few to read much into. Buying each purchase the day after it was reported, an equal amount each, held 12 months or until that insider reported a sale, would have turned $10,000 on May 12, 2022 into $16,859 by November 2, 2026, +12.4% a year. It held shares 69% of the time; the S&P 500 on those same days, with Treasury bills otherwise, made $18,654 (+15.0% a year), and held throughout $20,479 (+17.5%).

$0$10.0k$20.0k 20222023202420252026 $20.5k$18.7k$16.9k
Copying Mediaalpha, Inc.'s insidersS&P 500, same days investedS&P 500, held throughout $10,000 copying every open-market purchase by Mediaalpha, Inc.'s insiders from May 12, 2022, before costs and taxes, marked weekly. Uninvested money earns the Treasury bill rate; the portfolio held shares 69% of the time.
Mediaalpha, Inc.: each insider's record
InsiderRolePurchases12 months after their purchasesBeat the S&P 500Sales12 months after their salesLatest report
Cramer Keith Chief Revenue Officer 0 — — 4 −51.1% (4) August 12, 2025
Thompson Patrick Ryan See Remarks 4 −41.7% (4) 0% 0 — June 15, 2022
Mikalis Brian See Remarks 0 — — 3 −69.5% (3) June 21, 2021
Nonko Eugene See Remarks 0 — — 3 −74.1% (3) May 28, 2021
White Mountains Insurance Group Ltd 10% owner 0 — — 3 −76.0% (3) May 9, 2024
Yi Steven See Remarks 0 — — 3 −74.1% (3) May 28, 2021
Perine Robert VICE PRESIDENT, PRODUCT 0 — — 2 −71.5% (2) May 21, 2021
Sinanyan Tigran See Remarks 0 — — 2 −73.0% (2) May 26, 2021
Sweetser Jeff See Remarks 0 — — 2 −69.7% (2) June 21, 2021
Topjian Serge VICE PRESIDENT, MEDIA 0 — — 2 −69.7% (2) June 21, 2021
Wang Ambrose CO-FOUNDER 0 — — 2 −71.2% (2) May 19, 2021
Yeh Kuanling Amy See Remarks 0 — — 2 −71.5% (2) May 21, 2021
Insignia A Ql Holdings, LLC 10% owner 0 — — 1 −60.1% (1) May 13, 2024
Insignia Capital Partners Gp, L.L.C. 10% owner 0 — — 1 −76.7% (1) March 24, 2021
Insignia Ql Holdings, LLC 10% owner 0 — — 1 −62.5% (1) March 12, 2024
Martinez Lance GENERAL COUNSEL AND SECRETARY 0 — — 1 −73.3% (1) March 25, 2021
Vrabeck Kathy P Director 1 +4.0% (1) 100% 0 — August 13, 2025
Wm Hinson (bermuda) Ltd. Director 1 +6.2% (1) 100% 0 — June 30, 2023

Moves are the shares’ return including dividends minus the S&P 500’s, from the close on the first trading day after each report; the number of trades with a finished 12-month window is in brackets. Green means the trade went the insider’s way (a purchase ahead of the index, a sale followed by the shares trailing it). A trade reported both by a director or officer and by a fund or company they are linked to counts once here, under the person. Purchases count only where the share price actually traded was at least $5. These figures describe what the shares did, not why anyone traded. Insiders across all companies.

When several insiders traded Mediaalpha, Inc.

Months when 2 or more insiders became net buyers, or 3 or more net sellers, of Mediaalpha, Inc. in reports dated in the 91 days before the month end, and how the stock did against the S&P 500 from that month end. After 2 selling crowds, −50.5%. One company's history is too short to judge by; the test across every company is the better guide.

MonthCrowd3 months on, vs S&P 5006 months12 months
May 31, 20243 selling−7.1%−43.9%−55.8%
March 31, 202113 selling+10.5%−57.1%−71.0%

Colours show whether the crowd was right: green when buyers were followed by a rise above the index, or sellers by a fall below it. Total returns from the month end; past patterns are not a forecast.

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