Baozun vs Pattern Group
Pattern Group is the larger business, with $2.50bn of revenue in fiscal 2025 against $1.38bn for Baozun (1.8 times as much). Pattern Group grew faster (39.3% against 5.7%). Pattern Group kept more of each dollar of sales as profit: a net margin of 0.6% against -2.4%. Pattern Group carries less debt relative to equity (0.0% against 33.2%).
| Latest fiscal year | BaozunBZUN, 2025 | Pattern GroupPTRN, 2025 |
|---|---|---|
| Revenue | $1.38bn | $2.50bn |
| Revenue growth | 5.7% | 39.3% |
| Net income | −$33.7m | $16.2m |
| Operating margin | 0.6% | 1.0% |
| Net margin | -2.4% | 0.6% |
| Return on equity | -6.4% | 4.7% |
| Free cash flow | $43.7m | $78.9m |
| Cash | $130m | $289m |
| Total debt | $173m | $0 |
| Debt to equity | 33.2% | 0.0% |
| Dividend per share | — | — |
| Dividend yield | 1.7% | — |
| Share buybacks | $1.4m | $0 |
| Employees | — | — |
| Market value | $187m | $3.09bn |
| Price vs our value range | — | — |
| Moat score | — | — |
| Insider trades, 12 months | 52 buys, 0 sales | 0 buys, 3 sales |