Fluent, Inc. key statistics and ratios

In fiscal 2025, Fluent, Inc. had return on equity of -125.9%, an operating margin of -9.7%, debt equal to 189.9% of equity and a current ratio of 1.04. Each ratio below is calculated from the figures on its income statement, balance sheet and cash flow pages.

Financial ratios

US$ thousands unless shown otherwise. Fiscal years, plus the last twelve months (LTM) when newer.

Fluent, Inc.: financial ratios, annual
Fiscal year	2013Dec 2013	2014Dec 2014	2015Dec 2015	2016Dec 2016	2017Dec 2017	2018Dec 2018	2019Dec 2019	2020Dec 2020	2021Dec 2021	2022Dec 2022	2023Dec 2023	2024Dec 2024	2025Dec 2025	LTMJun 2026
Gross margin	38.6%	58.8%	27.2%	28.4%	—	—	—	—	—	—	—	—	—	—
Operating margin	−138.3%	−95.1%	−315.1%	−18.2%	−9.9%	4.5%	1.9%	2.7%	−1.4%	−33.1%	−20.2%	−9.3%	−9.7%	−7.4%
Net margin	−136.9%	−74.7%	−599.9%	−15.6%	−25.1%	−7.2%	−0.6%	0.7%	−3.1%	−34.2%	−21.2%	−11.5%	−13.0%	−11.5%
Free-cash-flow margin	−201.5%	−68.4%	−80.4%	0.7%	0.8%	9.3%	8.5%	6.5%	3.8%	0.5%	2.7%	−5.5%	−0.7%	−2.1%
Return on equity	−37.2%	−5.4%	−77.6%	−13.4%	−23.5%	−8.3%	−0.8%	1.0%	−4.7%	−80.3%	−98.5%	−98.6%	−125.9%	−176.4%
Return on assets	−31.4%	−4.7%	−55.9%	−9.7%	−16.9%	−5.9%	−0.6%	0.7%	−3.2%	−49.1%	−45.5%	−31.3%	−29.7%	−28.3%
Asset turnover	0.23	0.06	0.09	0.62	0.67	0.82	0.92	0.99	1.05	1.44	2.15	2.72	2.28	2.46
Current ratio	4.06	5.45	1.79	1.65	1.74	2.05	1.56	1.72	1.85	1.84	1.59	1.02	1.04	0.88
Debt to equity	0.0%	0.0%	26.7%	23.0%	29.0%	26.8%	26.0%	19.8%	21.7%	43.9%	90.8%	142.6%	189.9%	393.8%
Interest cover (operating income ÷ interest)	—	—	n/m	n/m	n/m	1.4x	0.8x	1.6x	n/m	n/m	n/m	n/m	n/m	n/m
Effective tax rate	—	—	—	—	—	1.4%	—	27.1%	—	—	—	—	—	—
R&D as % of revenue	—	—	—	—	1.2%	2.1%	2.9%	4.1%	4.8%	5.0%	6.2%	6.8%	5.7%	5.6%
Capital spending as % of revenue	24.6%	10.4%	4.7%	0.4%	0.3%	0.1%	0.7%	0.0%	0.0%	0.0%	0.0%	0.0%	0.0%	0.1%
Free cash flow ÷ net income	—	—	—	—	—	—	—	916.8%	—	—	—	—	—	—
Dividends and buybacks ÷ free cash flow	—	—	—	—	0.0%	0.0%	7.5%	6.4%	0.0%	—	—	—	—	—

US$ thousands unless shown otherwise. Fiscal quarters.

Fluent, Inc.: financial ratios, quarterly
Quarter	2024 Q3Sept 2024	2024 Q4Dec 2024	2025 Q1Mar 2025	2025 Q2Jun 2025	2025 Q3Sept 2025	2025 Q4Dec 2025	2026 Q1Mar 2026	2026 Q2Jun 2026
Operating margin	−6.0%	−8.3%	−12.8%	−15.9%	−13.4%	0.3%	−8.7%	−10.2%
Net margin	−12.3%	−5.2%	−15.0%	−16.2%	−16.1%	−6.7%	−11.9%	−12.7%
Free-cash-flow margin	1.9%	−3.3%	3.8%	2.0%	−15.6%	4.5%	11.3%	−10.0%
Current ratio	0.94	1.02	0.99	0.95	1.02	1.04	0.95	0.88
Debt to equity	189.9%	142.6%	116.2%	121.2%	120.6%	189.9%	211.0%	393.8%
R&D as % of revenue	6.4%	5.5%	6.2%	5.1%	5.6%	4.7%	6.3%	6.3%

Returns use average equity or assets over the year. Return on equity is left blank when equity is negative or so small that the ratio says nothing (above ±200%); interest cover is left blank above 200 times. Price-based ratios such as P/E are on the valuation page.

Financial health

1 of 7 checks passed · June 30, 2026

What it owns · $75m

Short-term assets $53mLonger-term assets $23m

What it owes, and who funded it · $75m

Short-term liabilities $60mLonger-term liabilities $7mShareholders' equity $8m

Short-term assets cover short-term liabilities $53m of assets due within a year against $60m of liabilities due within a year.
Short-term assets cover long-term liabilities $53m short-term assets against $7m of longer-dated liabilities.
More cash than debt $7m of cash against $32m of debt.
Debt below 40% of shareholders' equity Debt is 394% of equity.
Debt burden no higher than five years ago Debt to equity moved from 19% to 394% over five years.
A year's operating cash flow covers at least 20% of debt −$4m of operating cash flow against $32m of debt.
Operating profit covers interest at least five times over Operating income of −$15m against $3m of interest.

From Fluent, Inc.'s latest balance sheet as filed. Checks are fixed, documented rules (methodology), counted only where the company reports the figures — a dot means the filing doesn't break the item out. Descriptions of reported data, not advice.

Moat

18 /100

Weak moat

How hard Fluent's competitive advantage looks for rivals to wear away, judged from 10 years of its own filings: returns on capital, pricing power, profit durability, cash conversion and discipline.

Returns on capital 0 / 20

Net income has been a median -19.0% of total assets over 10 years.
Durability 10 / 20

Operating margin has been a median -8.8%; its worst year was -27.3%.
Cash conversion 6 / 20

Free cash flow was positive in 5 of 9 years, at a median 0.9% of revenue.
Discipline 10 / 20

The diluted share count rose 126.0% over five years; stock-based pay has been a median 1.7% of revenue.

AI disruption exposure: High. In this industry, the core product is information work that AI systems increasingly perform. The score above includes a 15-point deduction for that exposure (32 before it).

A rules-based reading of reported figures, not a forecast and not investment advice. How the score is built: methodology.

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Figures from Fluent, Inc.'s SEC filings (10-K and 10-Q), retrieved October 29, 2026. How we read and check them: methodology and data sources. Not investment advice. Back to Fluent, Inc.