Williams-Sonoma, Inc. key statistics and ratios
In fiscal 2026, Williams-Sonoma, Inc. had return on equity of 51.5%, an operating margin of 18.1% and a current ratio of 1.39. Each ratio below is calculated from the figures on its income statement, balance sheet and cash flow pages.
Financial ratios
| Fiscal year | 2010Jan 2010 | 2011Jan 2011 | 2012Jan 2012 | 2013Feb 2013 | 2014Feb 2014 | 2015Feb 2015 | 2016Jan 2016 | 2017Jan 2017 | 2018Jan 2018 | 2019Feb 2019 | 2020Feb 2020 | 2021Jan 2021 | 2022Jan 2022 | 2023Jan 2023 | 2024Jan 2024 | 2025Feb 2025 | 2026Feb 2026 | LTMAug 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross margin | 35.6% | 39.2% | 39.2% | 39.4% | 38.8% | 38.3% | 37.1% | 37.0% | 36.5% | 37.0% | 36.3% | 38.9% | 44.0% | 42.4% | 42.6% | 46.5% | 46.2% | 47.2% |
| Operating margin | 3.9% | 9.2% | 10.3% | 10.1% | 10.3% | 10.7% | 9.8% | 9.3% | 8.6% | 7.7% | 7.9% | 13.4% | 17.6% | 17.3% | 16.1% | 18.5% | 18.1% | 19.2% |
| Net margin | 2.5% | 5.7% | 6.4% | 6.4% | 6.4% | 6.6% | 6.2% | 6.0% | 4.9% | 5.9% | 6.0% | 10.0% | 13.7% | 13.0% | 12.3% | 14.6% | 13.9% | 14.7% |
| Free-cash-flow margin | 13.5% | 8.4% | 4.3% | 3.9% | 5.9% | 5.5% | 6.9% | 6.4% | 5.9% | 7.0% | 7.1% | 16.3% | 13.9% | 8.1% | 19.2% | 14.8% | 13.5% | 16.8% |
| Return on equity | 6.4% | 16.2% | 18.8% | 20.0% | 21.7% | 24.9% | 25.6% | 25.0% | 21.2% | 28.3% | 29.8% | 47.2% | 67.9% | 67.0% | 49.6% | 52.7% | 51.5% | 55.8% |
| Return on assets | 3.7% | 9.5% | 11.3% | 12.1% | 12.3% | 13.2% | 13.1% | 12.5% | 9.9% | 11.9% | 10.4% | 15.6% | 24.3% | 24.3% | 19.1% | 21.3% | 20.3% | 21.6% |
| Asset turnover | 1.49 | 1.66 | 1.77 | 1.90 | 1.94 | 2.01 | 2.10 | 2.08 | 2.01 | 2.03 | 1.72 | 1.56 | 1.78 | 1.87 | 1.56 | 1.46 | 1.46 | 1.47 |
| Current ratio | 2.09 | 2.20 | 2.23 | 2.00 | 1.65 | 1.59 | 1.34 | 1.42 | 1.62 | 1.58 | 1.09 | 1.33 | 1.31 | 1.24 | 1.45 | 1.44 | 1.39 | 1.45 |
| Debt to equity | 0.8% | 0.8% | 0.7% | 0.4% | 0.3% | 0.2% | — | — | 24.9% | 25.9% | 24.3% | 18.1% | 0.0% | — | — | — | — | 0.0% |
| Effective tax rate | 35.6% | 38.0% | 37.9% | 37.4% | 38.4% | 38.5% | 36.5% | 35.3% | 42.6% | 22.3% | 22.1% | 23.9% | 22.4% | 24.8% | 25.4% | 24.3% | 25.1% | 25.1% |
| SG&A as % of revenue | 31.6% | 30.0% | 29.0% | 29.3% | 28.5% | 27.6% | 27.2% | 27.7% | 27.9% | 29.4% | 28.4% | 25.4% | 26.4% | 25.1% | 26.6% | 27.9% | 28.0% | 28.0% |
| Capital spending as % of revenue | 2.3% | 1.8% | 3.5% | 5.1% | 4.4% | 4.4% | 4.1% | 3.9% | 3.6% | 3.4% | 3.2% | 2.5% | 2.7% | 4.1% | 2.4% | 2.9% | 3.3% | 3.3% |
| Free cash flow ÷ net income | 540.3% | 146.9% | 67.9% | 61.8% | 93.2% | 83.2% | 110.0% | 107.2% | 119.4% | 118.6% | 118.2% | 162.4% | 101.6% | 61.9% | 157.1% | 101.2% | 97.0% | 113.9% |
| Dividends ÷ net income | 66.0% | 29.5% | 29.1% | 34.2% | 40.0% | 40.7% | 41.2% | 43.7% | 52.0% | 42.1% | 42.3% | 23.2% | 16.7% | 19.3% | 24.5% | 24.9% | 29.1% | 28.5% |
| Dividends and buybacks ÷ free cash flow | 12.2% | 62.6% | 163.6% | 153.1% | 135.0% | 136.3% | 103.4% | 87.0% | 106.8% | 110.0% | 71.1% | 27.8% | 95.0% | 157.1% | 36.6% | 95.5% | 110.9% | 88.5% |
| Quarter | 2025 Q3Oct 2024 | 2025 Q4Feb 2025 | 2026 Q1May 2025 | 2026 Q2Aug 2025 | 2026 Q3Nov 2025 | 2026 Q4Feb 2026 | 2027 Q1May 2026 | 2027 Q2Aug 2026 |
|---|---|---|---|---|---|---|---|---|
| Gross margin | 45.4% | 47.3% | 44.3% | 47.1% | 46.1% | 46.9% | 43.9% | 51.6% |
| Operating margin | 16.9% | 21.5% | 16.8% | 17.9% | 17.0% | 20.3% | 16.2% | 22.9% |
| Net margin | 13.2% | 16.7% | 13.4% | 13.5% | 12.8% | 15.6% | 12.8% | 17.3% |
| Free-cash-flow margin | 9.4% | 23.0% | 3.5% | 12.6% | 13.2% | 21.9% | 5.5% | 24.5% |
| Current ratio | 1.34 | 1.44 | 1.51 | 1.50 | 1.43 | 1.39 | 1.33 | 1.45 |
| SG&A as % of revenue | 28.5% | 25.8% | 27.5% | 29.2% | 29.1% | 26.6% | 27.8% | 28.7% |
Financial health
- Short-term assets cover short-term liabilities $2.7bn of assets due within a year against $1.9bn of liabilities due within a year.
- Short-term assets cover long-term liabilities $2.7bn short-term assets against $1.5bn of longer-dated liabilities.
- More cash than debt Cash or debt not separately reported. Not assessable.
- Debt below 40% of shareholders' equity Equity or debt not reported. Not assessable.
- Debt burden no higher than five years ago Five-year comparison not available. Not assessable.
- A year's operating cash flow covers at least 20% of debt Cash flow or debt not reported. Not assessable.
- Operating profit covers interest at least five times over Interest not separately reported. Not assessable.
Moat
Strong moat
How hard Williams-Sonoma's competitive advantage looks for rivals to wear away, judged from 10 years of its own filings: returns on capital, pricing power, profit durability, cash conversion and discipline.
- Returns on capital 20 / 20
Cash operating profit has been a median 26.8% of total assets over 10 years.
- Pricing power 12 / 20
Gross margin has been a median 41.4%, moving by 4.2 percentage points (standard deviation) across 10 years.
- Durability 11 / 20
Operating margin has been a median 16.0%; its worst year was 7.8%.
- Cash conversion 16 / 20
Free cash flow was positive in 10 of 10 years, at a median 12.3% of revenue.
- Discipline 20 / 20
The diluted share count fell 24.8% over five years; stock-based pay has been a median 1.1% of revenue.
AI disruption exposure: Medium. In this industry, AI could change how the product is made or sold, without replacing the core asset. The score above includes a 5-point deduction for that exposure (80 before it).
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